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> Look What You Made Me Do • Lead single, 1st Single | Reputation
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*Tim
post 25th February 2018, 11:22 PM
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QUOTE(blacksquare @ Feb 25 2018, 08:22 PM) *
I'm still fully in the what the hell were they thinking with this as the lead single camp.

It was only successful because it was the lead single by Taylor Swift. Sure, the campaign was messy as hell but this contributed.

There's nothing else on the album that would be more succesful laugh.gif
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blacksquare
post 25th February 2018, 11:42 PM
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QUOTE(Bitch @ Feb 25 2018, 11:22 PM) *
There's nothing else on the album that would be more succesful laugh.gif


I disagree - it's easy to think that after how the singles have been handled/received since LWYMMD though
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Long Dong Silver
post 2nd March 2018, 06:19 PM
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End Game would have been a much better lead





Which parody is better?? tongue.gif rotf.gif
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777666jason
post 8th March 2018, 06:07 PM
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Agreed it's a shame end game flopped if it was the lead it would have been massive possibly even bigger than LWYMMD
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Dexton
post 17th March 2018, 07:21 AM
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End Game would have been received as an insanely cheap lead single, featuring man of the moment Ed Sheeran and Future who is a big urban name. It would’ve gone #1 and maybe been more successful than LWYMMD was, but it would’ve been seen as a single which went #1 due to Ed rather than Taylor’s herself. Look made everyone realise how huge Taylor is/can be finally getting a UK #1 she deserved

This post has been edited by Dexton: 17th March 2018, 07:21 AM
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Brightest Blue
post 17th March 2018, 08:03 AM
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Look What You Made Me Do flopped laugh.gif
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SGrey
post 17th March 2018, 08:37 AM
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I’m sorry I’m far from Taylor’s biggest fan but there is no way you can label it a flop drama.gif
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Brightest Blue
post 17th March 2018, 09:10 AM
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Compare it to her other singles and it’s a flop!
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UltraCruelSummer
post 17th March 2018, 09:32 AM
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It did underperform but it definitely didn't flop!

Anyway I still have this on repeat 24/7 *.*
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Jessie Where
post 17th March 2018, 02:21 PM
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QUOTE(Cqmerqn @ Mar 17 2018, 08:03 AM) *
Look What You Made Me Do flopped laugh.gif


That is an absolutely ridiculous statement, even by your standards.
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blacksquare
post 19th March 2018, 11:20 AM
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It's definitely not a flop, but it's hard to argue that it underperformed after the initial week. Hits these days have longevity with streaming etc, and this had none.

Anything she would have released first would have been massive - the song killed a lot of her hype, and now look at the campaign. That isn't just down to the messy rollout.

End Game should have been the second single though, an Ed Sheeran feature is too cheap for a lead.
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365
post 19th March 2018, 11:21 AM
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It under-performed for sure, given how fast it fell down the charts in the UK and US but you can't call a two week #1 a flop.
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Tafty³³³
post 19th March 2018, 11:30 AM
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This was definitely the best choice for lead single. Is it my favourite? Absolutely not. But it did what it set out to do and got everyone talking and realising she was back.

In hindsight, I feel like it did about as expected, for a song of it's nature? It doesn't strike me as the sort of song to gain much repeatability beyond the initial hype & controversy (beyond the mega stans like Sam ofc tongue.gif)

The era was a mess coz they rushed everything else that came after. They didn't know what to do. 'End Game' should probably have been the 2nd single with 'Ready For It' 3rd and 'Delicate' 4th. 3 singles in what? 2 and a half months? Is ridiculous by anybody's standards.
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Liаm
post 19th March 2018, 11:34 AM
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Underperforming and flopping are two totally different things. I cba with how "flop" is a buzzword now, everything has to be either a flop or "iconic" laugh.gif THere can't be an in between where it did objectively well (being a number 1) but it didn't sell or stick around as well as might be expected from an artist of her calibre. God forbid people's brains have to handle more than two categories...

I agree it was the best choice of lead though, I know you could say that anything would have been big and got people talking being her first single in a while (and that is true), but she got the Vevo record and it was that bit more controversial as a lead than say Ready For It or End Game so had talking points from the lyrics, video and less than conventional structure/instrumental etc.
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Tombo
post 13th April 2018, 09:29 PM
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This is one of the best pop songs I have heard in my entire life, she really did it this time cheer.gif
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lucyrindara
post 23rd May 2018, 04:51 AM
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Look what you made me do was such a big comeback video for Taylor it was the video that sets her to be back after a break in the music industry, I would love see more of her creation and more of her music from then the video all in all has amazing secret messages that Taylor Swift smashed in and made a new record.
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UltraCruelSummer
post 29th June 2018, 02:50 PM
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Certified platinum yassss 💗💗💗
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John-James
post 16th July 2018, 10:01 PM
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Snubbed at the VMA's!! Furious!!!
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UltraCruelSummer
post 16th July 2018, 10:55 PM
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I'm acc raging.

The fact it's not in best pop video in a category including a previously nominated Demi video, Shawn sitting on the floor, Payola Cara and others I'm acc done. This should've swept the noms I'm beyond shocked sad.gif
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Andrew.
post 17th July 2018, 12:08 AM
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QUOTE(UltraReputation @ Jul 16 2018, 11:55 PM) *
I'm acc raging.

The fact it's not in best pop video in a category including a previously nominated Demi video, Shawn sitting on the floor, Payola Cara and others I'm acc done. This should've swept the noms I'm beyond shocked sad.gif

!!

I'ma sound dramatic af but what a travesty mellow.gif
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