Little Mix have just announced they'll be releasing their sixth album Confetti on November 6th - same date as Kylie's fifteenth. Who will come out on top?
Copying my post from the Little Mix forum:
It will probably come down to which artist is more desperate to get it by how many different formats they’ll release
sure Kylie will have 10 different cassette versions that all her loyal fans will buy
as seen with her last GH
I'd say Kylie's cassette sales alone could beat LM
I think Kylie will clinch it. She’s an album artist and has managed to easily get the #1 album for her last few, whereas little mix are singles artists and have struggled to secure many #1 albums
As I posted elsewhere I think Kylie will win this pretty easily, depending on the competition I wouldn't be surprised if LM don't even get #2.
Little mix will have Saturday night promotion on their show.
If multiple formats they could win .
Little Mix will have a streaming advantage too. But atm I think Kylie has the overall advantage.
Sales wise what did their last albums debut with? I know Kylie got the #1 and LM didn’t but Little Mix usually debut with strong sales and are quite unlucky to have had more #1 albums than what they’ve had.
48,032 for Kylie's Golden; 56,841 for Little Mix's LM5.
I think my numbers may be a little high, but I'm gonna say
60k-65k for Kylie
35k-40k for Little Mix
I think LM could hold up better depending on how well their reality show does (during the lives, they're rumoured to be performing something every week ofc - whether it's older stuff or exclusive new stuff wdk)
Plus Kylie will release more formats, I think. As well as I assume she'll be able to get promo throughout the entire week (her team are always BANG ON with promo slots and going all out)
I'm kinda hoping it'll be a 5SOS/Dua kinda battle where they try and one-up each other through the week, but I don't think it'll be close enough for LM to bother with doing that aha (assuming LM would have to do it first, for Kylie to counteract etc..)
EDIT: Who else is releasing that week?
If Kylie does 60K that would be the highest first week sales of the year so far I think thats a bit high.
I think both acts we’ll sell between 35 - 45K.
I think Little Mix personally . They will have there singing show on around the same time which will be good promo weekly and also they will likely do better on streaming.
I have every confidence Kylie can get this!
Little mix for sure
I think Kylie will do it.
Little Mix have released the better singles so far. Kylie needs to pull something out of the bag for single #2, either way I can’t see this doing as well as Golden.
Ordinarily I'd say kylie, but LM have the advantage of being all over TV between now and then with their show so with a plug or 3
Think LM but Kylie is capable of grabbing sales and can do reductions and promo that will attract fans.
If I was Kylie I would so a picture disc Vinyl and another cassette
Also Kylie has also done A Say Something vinyl + download Disco album combo so could do the same with single 2.
BMG said Disco pre orders from both her own website and Amazon are ahead of Golden
What promo does Kylie have in store? Surely that week she will do G Norton, Strictly? The One Show? Could she have her own TV Special?
BMG are happy so far https://www.musicweek.com/labels/read/can-kylie-minogue-crack-the-us-with-her-disco-album/080856
I think I'd usually have said based off their last two albums that Kylie had it in the bag. However, BBC's The Search is going to make it a bit closer, as well as the fact Little Mix (presumably) will have had 3 hits off the album this time rather than one. I'm going to wait to see how many physical bundles and variants Little Mix have on Friday before voting.
An exciting battle though - it could end up being very close.
I'm remembering LM5 was number 3 with over 50k sales? If there is competition like that again then I don't see either of them going #1. I'm predicting 40k for Kylie and 50k for LM but the performance of the third single will be important for LM.
Little Mix’s next single is crucial. They could be in with a shot if the next single they release is an instant smash and if promo is strong.
Kylie’s album will sell regardless in week one but hopefully she has a killer second single too what can at least have a “Dancing” style run.
At the minute I’m thinking Kylie but she does have the advantage for the time being.
What’s more interesting as well is what album will hold up better in week 2?
Kylie.
big win for Little Mix
It will be close though it always seems that when Kylie is “expected” to do well she never really does. Like Body Language semi-flopped at no 6 after Fever was a global phenomenon, X underperformed when there was such immense goodwill and hype for her comeback and Kiss Me Once flopped during her stint on the Voice.
She seems to perform best when she’s the underdog, like for Golden and Light Years.
Kylie has sold 15k in pre-orders at the moment which is very strong. However, most of an artists' pre-orders come in the first week. (In comparison Steps have done 8k)
Probably Kylie due to the amount of formats she'll have.
It's worth noting Little Mix probably won't be allowed perform or plug the album on The Search given BBC's restrictions.
I think LM may be able to get it over Kylie.
I don't think they can plug the album but they can defo perform their songs on the show as Jesy confirmed that they were performing on every show.
I might end up being way off, but I think The Search is going to do a lot of heavy lifting for Little Mix- I think they probably need a bit of a refresh in the public eyes, so it's coming at the perfect time.
Even if the show doesn't get huge 5+ million a show ratings, the time slot is big enough in itself so it'll be pulling in a couple of million regardless. Even before they get to the live shows where they'll be performing, the series is basically going to be a weekly prime time advertisement for them as a band, as personalities and their success in the industry (Given the show's blueprint is basically finding the next Little Mix). It's going to be like having one of those one off BBC specials that Adele/Ariana etc have had, but like instead being on every weekend during Q4.
I think Kylie will score the number 1 but little mix will have better longevity and "sales" overall.
It’s a bit frustrating that Kylie could have been no 1 in the last couple of weeks (and the next few weeks looking at the release schedule bar any surprise releases) pretty much on those presales alone, but she may have to settle for no 2 or lower in November. I guess they’re more interested in total sales leading up to Christmas.
The other #1s after Kylie or LM will likely be McFly, Gary Barlow (release not confirmed yet but it'll likely be Nov 20th) and Steps.
McFly haven't had a #1 album since 2005 and their last album peaked at #20, I'd be pretty shocked if their new album got to #1? The singles haven't exactly generated much interest.
I suppose it's quite hard to predict McFly's sales given it's 10 years since their last. But they sold out their tour extremely quickly, and Busted's second album since their reunion sold 17k. So I think this could push for 25k+,
I think Kylie will do it easily to be honest, however I would love it to be Little Mix!
I hate that both are clashing as id be happy for both to have a week at number 1 but i want the number 1 more for Kylie. I think kylie will open on higher numbers but Little mix will sell more long term.
Kylie will prevail
I believe the girls won't have a deluxe version which might hinder them.
I think they’ll both do about 40-45k. Will be close.
did a quick search for their first week sales for comparison:
Body Language 69K
Ultimate Kylie 82K (116K in week 3 and 131K in week 4)
X 82K
Aphrodite 79K
Kiss me once 29K
Golden 48K
Step back in time 32K
DNA 53K
Salute 35K
Get weird 60K
Glory Days 96K
LM5 56K
Kylie anyway
Little Mix will sell more in the long run but I think Kylie could do very well first week and even sell about 60k or more.
Little Mix are doing individual cassette and vinyl covers... could be an even tighter race
Yeah Little Mix have more album variations than ever before (By a mile). It's definitely not set in stone yet.
Some of LMs versions are sold out already on their website
Interesting chart battle on the way
Smaller amounts made of cassettes? More purchases from an international base? Who knows.
Kylie is selling a vinyl single for £13 she isn't going to short of money haha
I would really love Little Mix to get another #1 on release week but still think Kylie will smash it.
I'm hoping The Search helps sales of the album for Little Mix though and it does better than LM5 (Not that LM5 was a flop but definitely was a messy time with leaving Syco etc)
I think Little Mix, only just though. I'd normally say Kylie easily but LM have put plenty of different versions out for sale too (plus I think they may even add more on at a later date) plus the promo of the show on BBC, they have more support from radio, and more promo probably available to them. Still think Kylie will do really well too
I would say X and Body Language Kylie was defo still singles artists foremost then albums artist. Now she is very much albums artists in a different stage of her career
I think BMG will monitor closely and have things ready to release.... Being an Xmas market they may already have special cassette, vinyl, CDs for end of Nov, beginning of Dec that they could release during first week also.
Number 1 is not be all and end for Kylie. She could easily release a new version end of January and top charts again on a low sales week so all is not lost ..
With new bundles for Kylie she risks people cancelling their originals and buying a new bundle so what ever she releases extra has to be separate items like a picture disc or a Cassette collection
i’m the biggest Kylie fan in the world but it seems like Little Mix has it in the bag theres no competition...Kylie will get another number 2 album... she should move back or forward her release date in order to stand a chance...
Kylie and she won’t need to reduce to £4.99 or sign a million copies to achieve it - queen of loyal stans and physicals.
Looks like lockdown will have started for 2 weeks end of October in UK so who knows what will be open, closed in terms of shops.
Streaming wise Little Mix will do well if we are all at home.
If I were Kylie I would do another Amazon exclusive as they did well with deliveries throughout lockdown lol
LM at number 1 on iTunes preorder
Edit: and in at 45 on Amazon bestsellers
Kylie’s team will go all out with release week to get the top spot, with multiple versions and collectors editions etc. I don’t think little mix have the album buying fan base currently to beat that. Little Mux will probably be the bigger ‘seller’ in the long run though thanks to streaming.
Amazed you all think little Mix are a streaming force
Sure Kylie will do little on streaming but probably L Mix too
They do well enough on streaming cos the label pays to have their songs on playlists and people passively stream them
but don't expect the Little3 Mix album tracks to spend months in the Spotify top 40 like Taylor or Pop Smoke
Little mix just put up cassette bundles, vinyls with each member face which hardcore mixers will probably buy all 4
Funnily enough I would rather Kylie get two number 39 singles than the number 1 album. Haha
A chart battle is always good for sales so if Kylie can best the 48k she got for Golden then that's good enough for me.
I think Little Mix got nearly 10k album streams in first week and Kylie nearly 2k hence why people will think that wi happen this time too
In opening week.
Too many people put too much emphasis on pre orders. It will be on the week sales/streams that decide it
Voted for Kylie but I would love it if Little Mix somehow got the #1 album. They are going to dominate prime time television with The Search so that should help them. Exciting race nevertheless!!!
I hope Kylie get's it she has achieved #1 albums in the 80s, 90s, 00s, 10s would be awesome for her to be the first female artist to go into the fifth decade of #1 albums.
I hope Kylie takes the crown but lockdown could have a big impact on her physical sales. Kylie is more reliant on physical sales due to low streaming. If we’re subject to a tight lockdown and shop closures, her sales could be affected quite drastically.
Little Mix did 7.1k pre-orders in first day apparently. The HMV exclusive and all the signed bundles all sold out though so that will be by far their biggest day or pre-orders.
Yeah the prices for the Little Mix bundles (and even individually) are ridiculous, so hopefully that's something that'll work in Kylie's favour. Not having to decide between those and tour tickets will be a relief too.
Little Mix will have a broader appeal though, so better on Streaming and coming off the back of a high profile TV show.
I still think it’s all to play for to be honest.
LM have added exclusive signed CDs for £10 on Amazon.
That’s going to get them a good few extra sales as it’s a great price
I think there was only 1000 of them and they've sold out now. Little Mix must be on around 10k pre-orders now.
I’ll be very surprised if Little Mix beat Kylie to #1 tbh. Surely they would have been better off releasing a week or two earlier?
I think Kylie has a bigger chance of getting number 1 unless her label decides to release the album on thursday
https://www.google.com/amp/s/www.thesun.co.uk/tvandshowbiz/12740585/kylie-minogue-little-mix-chart-battle/amp/
Kylie is well aware of Little Mix lol
Hopefully the press get behind the battle on release week as both will prob benefit in sales from it.
I don’t think this is quite like Blur vs Oasis though
I don't either.
We have actually talented artists battling it out this time
Good publicity for both.
BMG will probably be happier with sales. Let's see what Magic sounds like on Thursday
That article is hilarious!
"Kylie Minogue has teased the biggest chart battle in 25 years"
"Kylie admits the race to No1 will be as nail-biting as Blur and Oasis' famous clash"
I wouldn't expect anything less from The Sun though!
A Top 2 with Kylie and Little Mix would be fantastic for women of pop regardless of who will come out on top, and a top 2 of my two favorite currently active acts would look amazing.
November 6th is now a 3 way battle between Little Mix, Kylie and Paloma Faith.
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