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> Ed Sheeran - Shivers, Second single out 10/9/21
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Jαsє
post 10th September 2021, 11:00 PM
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Is there an iTunes glitch or something? laugh.gif I'm gobsmacked it's not #01!
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Steve201
post 10th September 2021, 11:06 PM
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QUOTE(gooddelta @ Sep 10 2021, 10:14 PM) *
In theory it should be with all the big artists releasing, but maybe in the last few years not as much to be fair. It’s certainly hard to envisage this stretching a run at No.1 into mid-November, but who knows.


Yeh I’m sort of thinking in the past few years as streaming has domiabted big artists usually release their singles in mid October and that’s the charts until the Xmas songs disrupt things in late November.
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Roba.
post 10th September 2021, 11:16 PM
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Yeah I've liked all the singles but this is sounding the most instant of the three for me. Enjoying the change in sound as well.
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Brer
post 10th September 2021, 11:31 PM
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QUOTE(Jαsє @ Sep 11 2021, 12:00 AM) *
Is there an iTunes glitch or something? laugh.gif I'm gobsmacked it's not #01!


It is #1 on the chart on iTunes itself - so either it literally only just got there or Kworb is glitching again. (Kworb is often glitchy and has been especially so the last week, Drake's songs have literally only just appeared on their UK Apple Music chart lol)

edit: may have just been the former as it is showing at #1 on Kworb as well now magic.gif
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Padamic Tension
post 11th September 2021, 02:12 AM
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Really enjoying everything from the new album so far.
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hermespice
post 11th September 2021, 06:34 AM
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I’ve preordered de album on iTunes. However the song hasn’t been available to download. It says purchased. I don’t know why.
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Brer
post 11th September 2021, 05:39 PM
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If you already pre-ordered the album it will have been downloaded automatically when it was released.
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Sour Candy
post 12th September 2021, 10:22 AM
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2.5 days and the video isn't even at 9 million yet... Bad Habits has 152m. This really came too soon for the general public.

This post has been edited by Sour Candy: 12th September 2021, 10:25 AM
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ESCharts22
post 12th September 2021, 10:41 AM
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QUOTE(Sour Candy @ Sep 12 2021, 12:22 PM) *
2.5 days and the video isn't even at 9 million yet... Bad Habits has 152m. This really came too soon for the general public.


zzz
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Steve201
post 12th September 2021, 12:16 PM
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IF and that’s a IF it doesn’t do as well as ‘Bad Habits’ it’ll simply highlight the fact ‘Bad Habits’ didn’t do so well because of imaginary Alexa and physical sales it did well because people loved it and it was a deserving No1 and he can’t just go to number one for weeks on end with anything the general public aren’t into because of playlist position?
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darrens94
post 12th September 2021, 01:12 PM
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QUOTE(Bré @ Sep 11 2021, 06:39 PM) *
If you already pre-ordered the album it will have been downloaded automatically when it was released.


Does that still count towards the ITunes and Official Chart? Probably a stupid question!
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Slayer
post 12th September 2021, 01:23 PM
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I really enjoy this song!
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Brer
post 12th September 2021, 03:07 PM
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QUOTE(darrens94 @ Sep 12 2021, 02:12 PM) *
Does that still count towards the ITunes and Official Chart? Probably a stupid question!


No it doesn't (otherwise artists would be able to abuse that by having all of the album pre-orders count towards each song they release as an instant grat - not that this would be so much of an issue these days as iTunes album pre-orders are nowhere near what they used to be but still)
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Rooney
post 12th September 2021, 03:14 PM
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QUOTE(steve201 @ Sep 12 2021, 01:16 PM) *
IF and that’s a IF it doesn’t do as well as ‘Bad Habits’ it’ll simply highlight the fact ‘Bad Habits’ didn’t do so well because of imaginary Alexa and physical sales it did well because people loved it and it was a deserving No1 and he can’t just go to number one for weeks on end with anything the general public aren’t into because of playlist position?


This happens a lot these days, even Ed and his team who know this probably don't know what they did with Bad Habits. Shivers is so much better. I suspect it will find its way to number 1 eventually, but when you have a massive single at the start of an era it can really derail the rest of the era. Blinding Lights is a great example - I know Save Your Tears eventually took off well after a year, but In Your Eyes deserved so much better.
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darrens94
post 12th September 2021, 04:13 PM
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QUOTE(Bré @ Sep 12 2021, 04:07 PM) *
No it doesn't (otherwise artists would be able to abuse that by having all of the album pre-orders count towards each song they release as an instant grat - not that this would be so much of an issue these days as iTunes album pre-orders are nowhere near what they used to be but still)

So really most people who buy Ed’s music on iTunes will have pre ordered the album so kind of explains why it’s not doing as well there. Really he should have just had the separate single and not the album version.
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ESCharts22
post 12th September 2021, 04:20 PM
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QUOTE(darrens94 @ Sep 12 2021, 06:13 PM) *
So really most people who buy Ed’s music on iTunes will have pre ordered the album so kind of explains why it’s not doing as well there. Really he should have just had the separate single and not the album version.


A single version was charting around #11 (when the album version was at #2 already) but it got removed.
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Tafty³³³
post 12th September 2021, 04:33 PM
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QUOTE(steve201 @ Sep 12 2021, 01:16 PM) *
IF and that’s a IF it doesn’t do as well as ‘Bad Habits’ it’ll simply highlight the fact ‘Bad Habits’ didn’t do so well because of imaginary Alexa and physical sales it did well because people loved it and it was a deserving No1 and he can’t just go to number one for weeks on end with anything the general public aren’t into because of playlist position?
OR... it's because you can't escape a Tik Tok video without hearing it at least 4 or 5 times every 15 mins... it doesn't even have a "trend" it's just backing for people's pranks and life stories.

This wouldn't be the first time the better song of his got overshadowed! tearsmile.gif Happened with YNM(IDNY) and Castle On the Hill cheeseblock.png
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Steve201
post 12th September 2021, 04:36 PM
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I’m not on tik tok so wouldn’t know that!
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Brer
post 12th September 2021, 04:40 PM
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QUOTE(Tafty³³³ @ Sep 12 2021, 05:33 PM) *
This wouldn't be the first time his better song got overshadowed! Happened with YNM(IDNY) and Castle On the Hill cheeseblock.png


And 'Cross Me' x (still salty that 'I Don't Care' and 'Beautiful People' both got to be #1s while 'Cross Me' stalled at #4 despite being miles better than both of them)

I think it's likely 'Shivers' will be debuting at #1 this week anyway, albeit possibly on relatively lacklustre sales, its release timing has been pretty perfect for that. Partly intentional on Ed's part as I assume the fact it was released the exact week 'Bad Habits' went to ACR wasn't a coincidence, but it's not so much in his control that what would have been its biggest competition is also going to ACR in the same week and that Drake's album bomb failed to produce any songs that have quickly blown up in the same way as 'In My Feelings'.
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Sour Candy
post 12th September 2021, 04:53 PM
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Does anyone in the world remember Beautiful People?
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