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> REVIEW: Now That’s What I Call Music! 78, Released 11th April 2011 | 42 Tracks | 6 #1 Singles
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Now That’s What I Call Music! 78 Ratings
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awardinary
post 26th March 2018, 10:14 PM
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Released: 11th April 2011
Origin: United Kingdom
Label: Sony Music Entertainment / EMI / Universal
Format: Double CD, Digital MP3 Download
Duration: 2:33:17 (153 minutes 17 seconds)
Tracks: 42
#1’s: 6
Chart Peak: #1 (10 weeks)
Sales: TBC (2x Platinum)
    Tracklisting
1. Bruno Mars – Grenade 3:42 {1}
2. Adele – Rolling In The Deep 3:48 {2}
3. Jessie J – Do It Like A Dude 3:01 {2}
4. Rihanna – S&M 4:04 {3}
5. Ke$ha – We R Who We R 3:25 {1}
6. The Wanted – Gold Forever 3:57 {3}
7. Matt Cardle – When We Collide 3:44 {1}
8. Take That – The Flood 4:52 {2}
9. Ellie Goulding – Your Song 3:08 {2}
10. JLS feat. Tinie Tempah – Eyes Wide Shut 3:51 {8}
11. David Guetta feat. Rihanna – Who’s That Chick? 3:20 {6}
12. Taio Cruz feat. Travie McCoy – Higher 3:38 {8}
13. Chris Brown – Yeah 3X 4:00 {6}
14. Britney Spears – Hold It Against Me 3:49 {6}
15. Alexis Jordan – Happiness 4:03 {3}
16. Parade – Louder 2:54 {10}
17. Olly Murs – Thinking Of Me 3:25 {4}
18. Avril Lavigne – What The Hell 3:40 {16}
19. McFly feat. Taio Cruz – Shine A Light 3:39 {4}
20. Noah And The Whale – L.I.F.E.G.O.E.S.O.N. 3:36 {14}
21. Comic Relief pts. Susan Boyle & Geraldine McQueen – I Know Him So Well 4:15 {11}
22. Jessie J – Price Tag 3:09 {1}
23. Chipmunk feat. Chris Brown – Champion 3:58 {2}
24. Wiz Khalifa – Black And Yellow 3:37 {5}
25. Rihanna feat. Drake – What’s My Name? 4:15 {1}
26. The Black Eyed Peas – The Time (Dirty Bit) 4:12 {1}
27. Nicole Scherzinger – Poison 3:48 {3}
28. Enrique Iglesias feat. Ludacris & DJ Frank E – Tonight (I’m Loving You) 3:50 {8}
29. Cee Lo Green feat. Wiz Khalifa – Bright Lights Bigger City 3:37 {13}
30. Katy Perry feat. Kanye West – E.T. 3:49 {3}
31. P!nk – Perfect 3:32 {10}
32. Tinie Tempah feat. Ellie Goulding – Wonderman 3:38 {12}
33. Willow – Whip My Hair 3:14 {2}
34. Katy B feat. Ms Dynamite – Lights On 3:26 {4}
35. Martin Solveig feat. Dragonette – Hello 2:46 {13}
36. Flo Rida feat. Akon – Who Dat Girl 3:20 {64}
37. Far East Movement feat. Cataracs & Dev – Like A G6 3:38 {5}
38. Wretch 32 feat. L – Traktor 3:35 {5}
39. Aggro Santos feat. Kimberley Walsh – Like U Like 3:25 {8}
40. Devlin feat. Yasmin – Runaway 3:30 {15}
41. Tinchy Stryder feat. Melanie Fiona – Let It Rain 3:27 {14}
42. Chase & Status feat. Liam Bailey – Blind Faith 3:40 {5}

Key
Tracks highlighted red were official UK #1’s.
Tracks with an asterisk (*) next to their title have also been included in special releases from the series.
The track duration has been highlighted cyan.
Bracketed numbers refer to highest chart position reached.
    Miscellaneous Facts
Track Most Weeks At #1: Matt Cardle – When We Collide (3 weeks)
Lowest Charting Track: Flo Rida feat. Akon – Who Dat Girl {64}
Longest Song: Take That – The Flood 4:52
Shortest Song: Martin Solveig feat. Dragonette – Hello 2:46
Edited Tracks: Unknown
Unedited Tracks: Unknown
Inlay Mistakes: None
Other Facts: None
    On This Day In History
No music news to report for 11th April 2011.
    Other Resources
Official Now Music Website
Wikipedia
Everyhit
Brandt Animation Archive
Now 78 Rate
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awardinary
post 26th March 2018, 10:15 PM
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    Andrew's Review
Now That’s What I Call Music! 78 otherwise known as Now 78 had it’s release in the Spring of 2011 and contained 42 tracks, of which just 6 were UK #1 singles. This was the volume that introduced us to the likes of Jessie J, Matt Cardle, Wiz Khalifa, Martin Solveig, Wretch 32 and Devlin.

Two other UK #1 singles were omitted from this era which came from JLS and X Factor Finalists 2010. Along with these, there were omissions from Nero, Westlife, Dr Dre, Michael Jackson, Usher, Cheryl Cole, The Trashmen and Coldplay, all of whom got overlooked for this volume.

A handful of artists make their only series appearance on this volume, and they are Alexis Jordan (as a lead artist), Parade, Susan Boyle, Willow and Far East Movement (as a lead artist).

Artwork Rating: 3/10 Extremely Poor
It’s been a while since I marked an artwork as low as this, but it’s a very poor design and is not aesthetically pleasing on the eye. The vast contrast of colours surrounding the logo in the form of what appear to be paper windmills is, yet again, a thoughtless and uninspired design for Spring against an all too commonplace blue sky. Overused ideas which by this point were lacking any sort of intelligence.

Disc 1 Favourite: Taio Cruz feat. Travie McCoy – Higher
Except it isn’t this version, it’s the omitted version featuring Kylie Minogue which is my favourite from this disc. I never understood the decision to put this version on instead, but it was one of my favourite songs from 2011.

Disc 2 Favourite: Chase & Status feat. Liam Bailey – Blind Faith
A great single from drum & bass pioneers Chase & Status from an excellent album too. One of the best outputs from their career yet. Martin Solveig is a close second and a small shoutout to The Black Eyed Peas too.

Disc 3 Tracklist:
(A concept of what a third disc might look like if other hits from the era were used)

1. JLS – Love You More 3:48 {1}
2. Michael Jackson feat. Akon – Hold My Hand 3:32 {10}
3. X Factor Finalists 2010 – Heroes 4:21 {1}
4. Alexis Jordan – Good Girl 3:56 {6}
5. Jodie Connor feat. Wiley – Now Or Never 3:42 {14}
6. Tinie Tempah feat. Kelly Rowland – Invincible 3:21 {11}
7. Kanye West feat. Rihanna – All Of The Lights 4:59 {15}
8. Nicki Minaj feat. Drake – Moment 4 Life 4:39 {22}
9. Dr Dre feat. Eminem & Skylar Grey – I Need A Doctor 4:43 {8}
10. Britney Spears – Till The World Ends 3:58 {21}
11. Nero – Me And You 4:07 {15}
12. Tiλsto & Diplo feat. Busta Rhymes – C’mon (Catch ‘Em By Surprise) 3:32 {13}
13. Breakage feat. Jess Mills – Fighting Fire 3:36 {34}
14. Afrojack feat. Eva Simons – Take Over Control 2:57 {24}
15. Usher – More 3:49 {23}
16. Tinchy Stryder feat. Chipmunk, Tinie Tempah, Devlin, Example, Professor Green & Giggs – Game Over 5:20 {22}
17. Lethal Bizzle feat. JME, Wiley, Chipmunk, Face, P Money, Ghetts & Kano – Pow 2011 3:46 {33}
18. N-Dubz – Girls 2:50 {18}
19. Alexa Goddard – Turn My Swag On 3:33 {20}
20. The Vaccines – Post Break-Up Sex 2:54 {32}
21. The Trashmen – Surfin’ Bird 2:23 {3}
----------
Total time: 1:19:46

Overall Rating: 4/10 Very Poor
This is a big drop in standards from the previous volume that had double the number of UK #1 singles and made use of more disc space. The artwork is one of the poorest of recent years. The general selection of music which was in the charts at the time is a reflection of the drop in quality and a more than usual desperate to fill disc space with music that would be easily forgotten a few years later. Little if any alternative music included too. It’s also frustrating to see decisions to include versions of Higher and Price Tag without Kylie Minogue and B.o.B respectively. Not a good volume at all.

Andrew's Best 5 (as of March 2018)
1. Chase & Status feat. Liam Bailey – Blind Faith
2. Taio Cruz feat. Travie McCoy – Higher
3. Martin Solveig feat. Dragonette – Hello
4. The Black Eyed Peas – The Time (Dirty Bit)
5. Noah And The Whale – L.I.F.E.G.O.E.S.O.N.

Andrew's Worst 5 (as of March 2018)
1. Willow – Whip My Hair
2. McFly feat. Taio Cruz – Shine A Light
3. Cee Lo Green feat. Wiz Khalifa – Bright Lights Bigger City
4. Flo Rida feat. Akon – Who Dat Girl
5. Matt Cardle – When We Collide
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awardinary
post 26th March 2018, 10:15 PM
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    Other Omissions
Diddy - Dirty Money feat. Skylar Grey – Coming Home {4}
Westlife – Safe {10}
Coldplay – Christmas Lights {13}
Far East Movement feat. Ryan Tedder – Rocketeer {14}
Alexandra Burke – The Silence {16}
Cheryl Cole – The Flood {18}
The Wanted – Lose My Mind {19}
Cee Lo Green – It’s OK {20}
Olly Murs – Heart On My Sleeve {20}
John Cage – 4 33 (Cage Against The Machine Version) {21}
You Me At Six & Chiddy – Rescue Me {21}
Foo Fighters – Rope {22}
Glee Cast – Singing In The Rain / Umbrella {22}
Clare Maguire – The Last Dance {23}
Glee Cast – Thriller / Heads Will Roll {23}
Glee Cast – Telephone {25}
George Michael – True Faith {27}
Take That – Kidz {28}
Brett Domino – Gillian McKeith {29}
Jeremih feat. 50 Cent – Down On Me {30}
Kanye West & Jay-Z – H.A.M {30}
Beady Eye – The Roller {31}
Glee Cast feat. Gwyneth Paltrow – Forget You {31}
Professor Green feat. Maverick – Jungle {31}
Kylie Minogue – Better Than Today {32}
Justin Bieber feat. Jaden Smith – Never Say Never {34}
Glee Cast – Empire State Of Mind {35}
Hype Squad – Black And Yellow {35}
McFly – That’s The Truth {35}
The Vaccines – If You Wanna {35}
The Wombats – Jump Into The Fog {35}
Wheatus – Teenage Dirtbag {35}
Ben & Jamie Hazelby feat. Chris De Burgh – Lonely Sky {36}
Glee Cast – Teenage Dream {36}
Loick Essien feat. N-Dubz – Stuttering {36}
Corey Taylor – X-Mas {37}
Glee Cast – Hey Soul Sister {37}
Gorillaz feat. Daley – Doncamatic {37}
Alistair Griffin – Just Drive {38}
Modestep – Feel Good {38}
Pitbull feat. T-Pain – Hey Baby (Drop It To The Floor) {38}
The Beatles – Let It Be {38}
Glee Cast – Start Me Up / Livin’ On A Prayer {39}
James Blake – Limit To Your Love {39}
Radiohead – Creep {39}
Yasmin – On My Own {39}
Glee Cast – Toxic {40}
Neon Trees – Animal {40}
The Beatles – Hey Jude {40}
Tinie Tempah feat. Labrinth – We Bring The Stars Out {40}

This post has been edited by awardinary: 27th March 2018, 02:49 PM
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gavindeejay
post 27th March 2018, 04:36 PM
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I forgot how poor this Now is.

Here's my Top 5 anyway:-

1) Chase & Status - Blind Faith
2) David Guetta feat. Rihanna - Who's That Chick
3) Alexis Jordan - Happiness
4) Noah and The Whale - L.I.F.E.G.O.E.S.O.N
5) Martin Solveig - Hello
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