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 How would you have done ZL3? |
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 Jun 22 2020, 08:16 PM
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#1
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Joined: 24 August 2014
Posts: 11,385 User: 21,161 
    
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So yeah I think it's safe to say ZL3 has been a mess so far. But if you were managing the campaign and the songs released (Ruin My Life, Don't Worry Bout Me, WOW, All The Time and Like It Is) were the ones you HAD to work with what would ya have done?
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Jun 22 2020, 08:16 PM
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#2
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is in hibernation
Joined: 24 August 2014
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For me:
1. WOW- released late September 2018 with a November impact date and a wee bit of production touching up, and Marshmallow given a joint credit to help with payola given he was all the range. 2. All The Time- released 2nd week of January 19 *Album pre-order in early February with DWMB thrown out as insta-grat 3. Ruin My Life released two weeks before the album 4. Album released in April with Now You're Gone on it 5. Now You're Gone pushed as the obligatory post album flop Idk if Like It Is had been recorded then but stick that on the album for streams if so. ZL3 would've smashed! 
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Jun 22 2020, 08:31 PM
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#3
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 🙄
Joined: 14 February 2010
Posts: 53,654 User: 10,643
         
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Wow should have been pushed as a USA only single. It was doing well on iTunes but it’s nowhere near as good as what I thought it would be. Although I’m sure Capital would have ate it up. I think this campaign has somehow been much messier than ZL1 but I would have went
ruin my life All the time Collab single - album - remix of a album track as next single |
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