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JosephBoone
post 13th April 2020, 05:06 PM
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you never forget your first time...
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How to Be Lonely has underperformed, I think that's pretty clear, so where does Rita go after this?

I don't think she'll struggle to get support again, radio have always been really generous to her, and Spotify surely won't ignore her forever? However, I really do think she needs an undeniable smash next to stop a slip-slide out of relevance. Look at what made Phoenix so successful!
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Jordanlee
post 13th April 2020, 05:30 PM
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Jord
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How To Be Lonely deserved better

Great song and incredible video!

I think she needs to release something a bit more upbeat though. An undeniable smash

We got Let Me Love You after Girls underperformed so I definitely think she has it in her to get another big hit.

Streaming support too.

I would also possibly suggest her having a featured artist on the track perhaps? But that’s more from a successful point of view from a personal one id rather her get some more solo hits.
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Jessie Where
post 13th April 2020, 06:00 PM
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Break the tension
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I think she can easily release the right single in a few months and get another hit.

I think it's fair to say 'How To Be Lonely' was a total mistake, and I hope it hasn't undone everything she built up with the last era.
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Gerald
post 13th April 2020, 06:52 PM
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Why don’t you say so?
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She needs to find her sound and develop it. She really shines on big electropop tracks like Anywhere, I Will Never Let You Down and Let You Love Me. Imagine if she made a cohesive album full of those type of tracks.
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danG
post 13th April 2020, 06:59 PM
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another actual BOP please.
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Nick F1
post 13th April 2020, 10:51 PM
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IDK why HTBL bobmed, I love it.. but yeah she needs to work on new smash.. maybe a collab with somebody would work better for her now.
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Tafty³³³
post 14th April 2020, 01:30 AM
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I found the love, I found the love in me
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I think the sooner she can give us a banger, the better tbh!
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Scene
post 14th April 2020, 08:52 AM
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I can see a Clean Bandit x Rita Ora collab coming - I'm actually shocked they haven't worked together yet. ohmy.gif

As for solo material, I don't know what everyone one here saw in HTBL. I found it pretty forgettable. She really hit the mark with Anywhere so some more mature, upbeat pop would be the best route for her.
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JosephBoone
post 14th April 2020, 01:56 PM
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you never forget your first time...
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They have! It was just on a shitty album track :')
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Nick F1
post 14th April 2020, 02:17 PM
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^^ it's not that bad, but they def can do better esp with Rita.
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slowdown73
post 22nd April 2020, 06:41 PM
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She needs a stronger second single. Just forget how to be lonely and move on.
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Padamic Tension
post 22nd April 2020, 06:55 PM
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Another anywhere would be ideal.
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Scene
post 22nd April 2020, 07:33 PM
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Lonely Together and Anywhere have proven dance-pop is where Rita should station herself.
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Liam.k.
post 22nd April 2020, 09:06 PM
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'How to Be Lonely' sounds like an inferior mix of several songs she's released before. No progression at all. I don't expect anything more than fun, catchy pop records from Rita but she needs something not void of its own identity.

She proved with her last album that she can record hit after hit and it's not like someone as in the forefront of celebrity interest as her should be short of being able to collaborate with good producers.
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Andrew.
post 22nd April 2020, 09:52 PM
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I know the song didn't receive Spotify support, but it still should've done better. It got Apple Music support, AVA MAX is in the same boat as this with 'Kings & Queens' (Apple Music/no Spotify) with less radio and that's doing better which says a lot about this song. It's very subjective obvs but tbh, I just don't think the song is good enough.
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Scene
post 29th April 2020, 08:03 PM
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I'd love to know what the discussions are atm within Rita's team. I do think she can do a full 180 though.
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Jordanlee
post 29th April 2020, 09:20 PM
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Jord
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What if this is her “flop era” or period and the next few things she puts out also don’t amount to much success.

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Scene
post 29th April 2020, 09:54 PM
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It's a bit worrying tbh if she's surrounded by people who thought HTBL was the way to go for lead single. tearsmile.gif It all depends on the quality of her next single. What are the odds it will be a collab?
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pippa
post 14th June 2020, 03:42 PM
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Condolences to Rita in the passing of her dear Grandmother.
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blacksquare
post 15th June 2020, 12:52 PM
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Her team need to make amends with Spotify before they do anything else.
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