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> Why are older acts now doing well on i-tunes?
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steveh31
post Aug 15 2017, 08:20 AM
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With the recent successes on i-tunes of P!nk, The Script, Steps and Enrique are older acts becoming more acceptable in the download/streaming era or is there a clear divide between i-tunes and spotify.

Is i-tunes now dated and mainly being used by maturer audiences and not attracting many new buyers who prefer streaming?

Is spotify a younger person's game and why do people seem reluctant to stream the higher the demographic?

If p!nk, the script and Enrique can conquer i-tunes why do acts like Olly Murs, Kylie Minogue and others still struggle to sell or stream.

Are p!nk and the script just taking advantage of low sales and it is a false picture seeming them in the top 10?


This post has been edited by steveh31: Aug 15 2017, 08:22 AM
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scratchy23
post Aug 15 2017, 08:27 AM
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I think it's exactly that. Older artists attract older listeners who will be less inclined to be consuming newer technologies. They'll stick to what they know and buy physical albums or download from iTunes.

In 10 years time when the concept of buying music is dead, streaming will be becoming old fashioned.

Who knows what could be the next way to consume music?
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BridgeCow
post Aug 15 2017, 08:56 AM
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Yeah definitely it's mainly an older audience using iTunes now, pretty much everyone I knwo around my age wouldn't even consider buying a song on iTunes cus there is very little point in buying a song for 59/99p when you can just pay 10 a month and listen to as many songs as you want
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AcerBen
post Aug 15 2017, 09:20 AM
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QUOTE(scratchy23 @ Aug 15 2017, 08:27 AM) *
In 10 years time when the concept of buying music is dead, streaming will be becoming old fashioned.

Who knows what could be the next way to consume music?


I don't believe buying music will be dead in 10 years. A lot of people don't need access to everything and don't want to pay 10 a month for it.

And as for streaming becoming old-fashioned.. what the heck would replace streaming? Even if the music is being beamed directly into our brains via microchips it'll still be streamed won't it?
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AcerBen
post Aug 15 2017, 09:24 AM
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I think it's as much to do with these "legacy" acts not being included on curated playlists. I think if Pink and The Script were at the top of Hot Hits UK they'd be doing really well on streaming too.
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The Hit Parade
post Aug 15 2017, 11:16 AM
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Reading the description of The Script as a "legacy" act makes me feel about 100 years old.
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AcerBen
post Aug 15 2017, 11:21 AM
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QUOTE(The Hit Parade @ Aug 15 2017, 11:16 AM) *
Reading the description of The Script as a "legacy" act makes me feel about 100 years old.


James Masterton is using the term for anyone whose career started before streaming! Which is a bit extreme
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cqmerqn
post Aug 15 2017, 11:56 AM
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How far can they go beyond streaming? Streaming is here for good
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post Aug 15 2017, 12:07 PM
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I'm surprised Radio hasn't died, if anything that's the most old fashioned way currently available to consume music, and it's not even always the music of your choice but what the stations want you to listen to.

I know that ownership of music is important to me still at age 31, even though I've been a Spotify user for many years and currently an Apple Music subscriber. I like to think I own the music so can make my own playlists and do more with the music.

For example, Chez Wombat is currently trying to create a Buzzjack CD Swap event but in order to fully get involved one must have the actual music in their personal library in order to share it, as streamed music won't work for that concept. unsure.gifm

I did once read on here an idea for the next music consumption format which really seemed interesting at the time but I've since forgotten what it was called. But I think it was thought it would bring you closer to the musician which I liked the idea of.
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post Aug 15 2017, 12:13 PM
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I found the thread, I think this is a cool concept;

http://www.buzzjack.com/forums/index.php?showtopic=198937
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Bjork
post Aug 15 2017, 12:22 PM
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there were also news a few years ago about a new format that Bono had come up with together with Apple
but not sure what happened
anyone?

edit:
http://www.telegraph.co.uk/technology/appl...sic-format.html
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The Hit Parade
post Aug 15 2017, 12:23 PM
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James Masterton is even older than me!
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post Aug 15 2017, 12:28 PM
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QUOTE(Bjork @ Aug 15 2017, 01:22 PM) *
there were also news a few years ago about a new format that Bono had come up with together with Apple
but not sure what happened
anyone?

edit:
http://www.telegraph.co.uk/technology/appl...sic-format.html

Very intrigued what this was. I think I do recall reading about it at the time but forgot.

Further to my earlier message, the product I was referring to which was in that thread, is called the MUSB.

Here's a video explaining further!



I really think that concept would appeal to people both young and old alike. happy.gif
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Haribo
post Aug 16 2017, 10:36 AM
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It's becoming irrelevant like those iTunes charts from Africa, Asia, etc.
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Steve201
post Aug 16 2017, 08:47 PM
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It's irrelevant in terms of the sales falling lower but still generally shows what is and will be popular!
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Glyn
post Aug 24 2017, 11:03 AM
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QUOTE(steveh31 @ Aug 15 2017, 09:20 AM) *
Is i-tunes now dated and mainly being used by maturer audiences and not attracting many new buyers who prefer streaming?

Is spotify a younger person's game and why do people seem reluctant to stream the higher the demographic?


I skipped downloading completely. Never felt comfortable spending my hard earned cash on a digital file. I used to buy CDs, now I stream. I'm 28 so don't know if I fall into mature audiences or a younger person. laugh.gif It does make me sad that I now have almost zero contribution to the charts.
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MoistSummerFruit
post Aug 24 2017, 11:05 AM
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Screech and Britney now legacy acts makes me feel as old as the bloody hills ://
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ThePensmith
post Aug 24 2017, 12:14 PM
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I did (somewhat sarcastically, admittedly) say that in 10 years' time whistling and humming would start counting towards Official Charts' data when streaming got introduced.

There's a clear divide where older acts are concerned definitely. However, sometimes it just takes the one single for them to be popular with both audiences/format consumers. Take Pink's new single for example. She's had a career pushing on 18 years now and has just had another top 5 hit. It's as much about quality of material as anything else.
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