Posted May 31, 200718 yr Last Updated: Thursday, 31 May 2007, 16:09 GMT 17:09 UK EMI strikes a deal with YouTube BBC Entertainment News EMI has signed a deal with YouTube that will allow its users to access videos by EMI artists. It means all four of the world's major music firms are now YouTube partners. The terms of the agreement should eventually allow users to incorporate recordings by EMI artists into their own projects. The deal follows a string of lawsuits by companies who accuse YouTube of allowing its users to pirate their copyrighted works. The biggest threat comes from entertainment giant Viacom Media which is suing YouTube for $1bn (£505m). The US group - which owns MTV and Nickelodeon - claims that the website uses its shows illegally. User generated content "We're excited to add EMI Music's stellar roster of artists' content to our site and make it available to our community," said Chad Hurley, chief executive of YouTube. EMI and YouTube have agreed to work together to develop ways in which EMI-owned recordings can be incorporated into user generated content by YouTube users. News of the deal comes just 10 days after EMI agreed to be taken over by private equity group Terra Firma for £2.4bn. Google bought the video-sharing website for $1.65bn (£883m) in October 2006. Do you think this is good news that YouTube has gone legit with all 4 music majors (EMI, Universal, Warner and Sony BMG). They all have stakes in YouTube after it was bought by Google, in return for dropping the threat of legal action against the site?
June 2, 200718 yr Do you think this is good news that YouTube has gone legit with all 4 music majors (EMI, Universal, Warner and Sony BMG). They all have stakes in YouTube after it was bought by Google, in return for dropping the threat of legal action against the site? Well each think this is gonna be at the forefront of music promotion, the #1 way to sell us product.
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