Delicate

To be fair, Spinning Around was at 245,000 units by the end of 2000. By the end of the decade, it had only sold another 31,000 units to get to 276,000 sales. Then by early 2014 it was at 300,000 sales, but downloads died down so that by 2018 it had 314,000 units. I would guess it's probably around 325,000 pure sales now, with the rest of its figure (~275,000 units) coming from streaming. That means the bulk of its sales has happened in the past 10 years or so, so the 25 years figure is a bit misleading

Oh but wow, what a moment.

By my estimates, Finest Selection: The Greatest Hits should now be at ~185,000 units. I think it'll go platinum in mid-2029.

The OCC said it was at 21.1 million in June 2023 when it was at 36.4 million Spotify plays; now it's at 39.6 million, so it should be at some 23 million UK-only plays. That alone should put it at 201,000 units. I'm going to add another 10,000 units just to be sure. I'm not sure exactly how many downloads/physical singles Dancing sold, but Chartmasters estimates it at being 40,000 downloads based on its chart run. I would throw in another 5,000 for any growth since then or physical singles, so all in all I would put Dancing at over 250,000 units; 260,000 units if we're being optimistic. I remember older estimates putting Dancing at 270,000 units like 2 years ago, but it has torpedoed in streams (Slow earns twice as many streams on the daily) so I'd be shocked if it was much higher than 270,000 units even now.

I would put Spinning Around a little bit higher, maybe around 580,000 units. It was at 314,000 pure sales as of April 2018, and was certified gold in August 2020, indicating it had earned some 86,000 units from streaming by then. At the time it was at 21.6 million streams on Spotify. Now it's at 66.3 million plays, and if overall streams increased in proportion with that, the streaming units should be around 270,000. That should put its total units over 580,000 units. Hopefully platinum happens before the year's end. All The Lovers was at 383,000 pure sales as of April 2018, but it went gold in February 2017. If we compare those units to the ones we got from the 2019 update here (440,000 units), we get a rate of 320 units per week so it should be at 540,000 units by now. It has shown considerable growth in streaming since then though, so I would actually estimate it to be over 560,000 units. Hopefully platinum will happen in 2027 or earlier. Love at First Sight was at 200,000 pure sales as of April 2018, and it took 5 years to sell another 200,000 units to go gold. That would put it around 475,000 units by now, but it saw a decent growth in streaming in 2024, averaging around 40,000 daily plays compared to 30,000 daily in the years prior. That's like a 33% growth in 2024, so that would put it close to 490,000 units by now. Either way, by the year's end it should be well above 500,000 units and hopefully it'll go platinum in 2027. Another song I'd like to look out for is Higher. It has almost doubled its streams since March 2022 when it was certified gold (it was at 56 million plays then and now it's at 104 million). It should've added another 60,000 units since then, so it should be at around 460,000 units by now. I think if it continues to show growth in streaming it will go platinum before the end of the decade.

Does anyone know how much Look What You Made Me Do sold in its first week? I have found different reports form Music Week: Figure 1: Look What You Made Me Do sold 65,415 copies. Music Week for 7 September 2017, commentary by Alan Jones: Something of a departure for 27-year-old Swift, featuring a fairly dark lyric and an interpolation of Right Said Fred's I'm Too Sexy - which was in the midst of a six-week run at its peak position of No.2 exactly 26 years ago - Look What You Made Me Do is her 26th charted single and her 10th to reach the Top 10 but the first to reach No.1. Exploding out of the box with sales of 65,415 copies (including 35,665 from streams), Look What You Made Me Do topped both paid-for sales and streaming charts for the week, and surpasses Swift's previous highest weekly sale of 62,786 - all paid-for - as recorded by I Knew You Were Trouble as it climbed 8-7 in the final week of 2012. She surpassed this figure with ME! in May 2019, which sold 65,761 units first week. The figures provided by the OCC in their article (30,000 sales and 5.3 million streams) would have also put Look What You Made Me Do around 65,000 units using the conversion rate used back then of 150 streams being equivalent to 1 sale. Figure 2: Look What You Made Me Do sold 83,246 copies. The Music Week article for Anti-Hero provides a second figure for Look What You Made Me Do: After four weeks at No.1, Sam Smith & Kim Petras’ Unholy dips to No.2 (55,195 sales), ceding pole position to Anti-Hero, which storms to first week consumption of 78,993 units (1,688 digital downloads, the rest from sales-equivalent streams) to become Taylor Swift’s second No.1 single. It does so a little over five years after Look What You Made Me Do was her first on slightly higher sales of 83,247. That being said, Anti-Hero’s tally is the highest for a No.1 for 22 weeks. Which of the two is actually correct?

I don't know how to edit my post to include this, but look at the post above for the Disco singles. Of the Golden singles, I would assume only Stop Me From Falling is close to silver. I would think it's over 150,000 units, probably around 170,000 units. Music's Too Sad is probably just over 100,000 units, around 110,000 units if it's lucky. As for Golden and Lifetime to Repair (which I think shouldn't even count as a single), I'd say both are around 40,000 units.

I am wondering why none of the Disco singles are certified even now. Say Something is now at 43.5 million Spotify plays across all versions, Magic is at 56 million, and Real Groove is at 62 million. Even A Second To Midnight is at almost 40 million. We last got updates for Magic and Say Something on 4 February 2021. Magic was at 47,000 units and Say Something was at 75,000 units. On Spotify they had 12.8 million and 15.4 million plays respectively (only found data for the standard version for Say Something and the two main versions of Magic, no remixes included). Taking out around 10,000 units from each for downloads and physical editions, we should've had 37,000 and 65,000 streaming units respectively. Magic should now therefore be at 145,000 streaming units (155,000 units overall) and Say Something at around 174,000 units (184,000 overall). I think I'm overestimating the streaming for Say Something a little since it was at 113,000 units as of May 2023 according to the OCC's list of her most streamed songs up to that point. SS was at 33 million plays then, so that should put it at around 150,000 units from streaming now. Regardless, it's safe to say both songs should be around 160,000 units by now. Silver will probably happen sometime around Disco's sixth anniversary, though hopefully it comes sooner. Real Groove was at 47,000 units as of 13 May 2021, when it was at 23.6 million streams across its three main versions. It should now be at some 130,000 units. Silver seems a while away for it, maybe sometime in 2028. With A Second To Midnight, Silver is probably even more far away.

Padam hit silver when it was at around 50 million Spotify streams across all remixes, and it had a lot of downloads and CDs propping its numbers up as well. Tension is currently at 30 million plays, with much less downloads and CDs to support those figures. Padam's streaming numbers were probably a fair bit more global than Tension, but even then the gulf in pure sales means Tension would still have to hit at least 40 million plays before it can go silver. At its current rate, it's going to take until August 2026 to get there.

Amazing news! It was certified Gold on 12 January 2024, meaning it took 62 weeks to sell another 200,000 units. For the first 31 weeks, it was averaging around 250,000 daily streams on Spotify, and since then it has averaged around 125,000 streams. That means it must have moved twice as many units in the first 31 weeks compared to the second 31 weeks, indicating it had moved some 533,000 units by 23 August 2024. Since it has moved another ~67,000 units since then and the streams have been relatively constant, we can assume it's moving ~2,000 units a week. At this rate, we can estimate it to cross the following thresholds at the following dates: 700,000 units: March 2026 800,000 units: February 2027 900,000 units: February 2028 1,000,000 units: January 2029 1,100,000 units: January 2030 1,200,000 units: December 2030 Hopefully in-between the song will be featured in some prominent shows and get major boost on streaming so that it can go multi-platinum faster. Still, even if Padam goes 2X platinum by 2031, it will be faster than any Kylie song has gone silver since Dancing!

I'm hopeful About You Now will get some movie placement and go triple platinum by its 20th anniversary.

It's gonna be a while, but I think Tension II will eventually go gold in like 15 years. It's already around 50,000 units, and hopefully by its seven month anniversary it should be close to 70,000 units. I bring up the 7 month anniversary because I came across a post today which mentioned how 7 months after release Kiss Me Once (her last album that struggled to get to gold) was at 74,400 units, by which point the Kiss Me Once Tour had already given the album its final boost. If it can get to gold after a decade, then Tension II (which came out after the advent of streaming when recurrent sales are much healthier and which has yet to be promoted with a tour) should stand a chance at going gold eventually too. Ultimately, the lack of promo for the album in terms of singles and videos is the thing that is holding it back so much.

It was at 90,884 units in October 2020, up from 89,185 units in July 2019. That puts it at around 27 units weekly, which means it should have sold ~6,700 units since 2020. Its total now should be around 97,600 units. It might be a little higher or lower than that, but I can't see it going gold before next summer at the earliest. Had we gotten a tenth anniversary vinyl or something along the lines, gold would've been a done deal last year.

In Your Eyes is apparently at 353,000 units in the UK. Not sure how accurate this is but it seems interesting to look at nonetheless: https://twitter.com/MusicOnCharts/status/1849503623002161453

I'm surprised nothing from Disco is silver yet, considering each of Say Something, Magic, and Real Groove have already outstreamed Dancing while A Second To Midnight is almost there. I'm comparing them to Dancing because it went dancing in October 2020, 2 years and 9 months after release. Comparatively, each of the first three Disco singles have been out for 4 years now, and even A Second To Midnight has been out for 3 years now. Those download sales must have really made a difference for Dancing!