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[lewistgreen]

RAJAR released its Q3 results this week containing data for all of the UK's radio stations and its listener numbers. What's noticeable is an appetite for nostalgia coming through, particularly as digital listeners through phones and smart speakers increases. Stations that dedicate their output to the earlier part of this century (and some of the 90s too) have grown in strength this year which is a nice surprise.

Whilst generally radio listening figures have stabilised, commerical radio has increased its listener base and the BBC have lost out as a result.

Numbers are based on this time last year to now:
Absolute Radio 00s is up from 244,000 to 309,000 listeners
Absolute Radio 10s is up from 116,000 to 147,000 listeners
Capital XTRA Reloaded (also plays 90s) is up from 324,000 to 472,000
Heart 00s has had a huge increase from 212,000 to 778,000
KISSTORY (also plays 90s) is up from 2,299,000 to 2,572,000

Full report here.

Radio 1 00s is the top programme on BBC Sounds for % of listeners of Under 35s moving up from 2nd in Q2.
Radio 1 Anthems moves up from 2nd to 1st in Top Plays for Under 35s.
Radio 1 10s is in its early days but can imagine listeners of 00s are sticking around afterwards and will see some strong numbers in Q4.

I myself often listen to Absolute Radio 00s and Heart 00s. KISSTORY is great every now and then too, particularly during the weekend evenings (their daytime output seems to go up to 2017 at the moment).

Could we do with some more stations dedicted to the 00s and 10s that are free to listen to? If you have subscribed to Bauer's premium service you get access to KISSTORY 00s, KISSTORY Dance, KISSTORY Hip-Hop, KISSTORY R&B, KISSTORY Trance, KISSTORY Slow James, Klassic Kerrang! Radio, Alt Rock 00s and Alt Rock 10s so there's plenty to choose from if you don't mind paying.

This post has been edited by lewistgreen: 16th May 2024, 08:57 PM