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On March 2nd 1989 Madonna made history with Pepsi The "Make A Wish” advert premiered worldwide on primetime tv everywhere and is seen by over 250 million viewers in 40 countries – she is the first artist to use a new song (“Like A Prayer”) in a promotional campaign before its official release. (The music video would be released the next day).

 

On a odd note:

The commercial was shown in the UK at 8:17pm on ITV during the ad break of The Bill and would later feature on ITV's news at ten.

 

Here's the promotional ad and the actual commercial

 

Pepsi promotional videos and interviews (8 mins)

 

Like A Prayer music video

 

Here's a Madonna Pepsi can

http://www.madonnalicious.com/images/extra/2006/pepsi_cans_news.jpg

 

Madonna talks about Pepsi on the set of the Vogue video shoot

 

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