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The Unapologetic era was horrifically messy with 6 songs being announced as singles (7 if you include Jump) but three of these weren't given a proper push and only the first two singles had significant commercial success.

 

Personally I would've scrapped Loveeeeee Song and Right Now as singles and replaced them with 'Love Without Tragedy' (that may have been a risk, but I'm sure it could've been at least a moderate hit) and given the other post-album singles a bigger push.

 

How would you have done the Unapologetic era?

Edited by Andr00w

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I would've led with Diamonds, released Stay to pop radio and let Pour It Up build on Urban, before it gets released to pop

 

I woulda given Jump a proper push instead of the lacklustre push Right Mow received and would've finished with a release of the full version of Love Without Tragedy

I would've led with Diamonds, released Stay to pop radio and let Pour It Up build on Urban, before it gets released to pop

 

I woulda given Jump a proper push instead of the lacklustre push Right Mow received and would've finished with a release of the full version of Love Without Tragedy

 

Hire him immediately

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