From MariahConnectionUK

 

Italian fashion house Pinko has appointed singing star Mariah Carey as the new face of its London-inspired fashion brand.

 

US-born Carey said: "I first discovered this spectacular fashion house while working in Italy…I immediately became a huge fan of the brand, and I bought almost everything in the store. "

 

"So as you can imagine, when I was approached about doing the Pinko campaign I was beyond excited. The clothes are so stylish and fun, and I’m really looking forward to our new venture together."

 

Pinko president and founder Pietro Negra said the company had searched for "not only a beautiful woman, but a musical artist, because music is the greatest channel of communication".

 

Previous faces of Pinko include supermodels Elle Macpherson, Eva Herzigova and Naomi Campbell.

 

AND

 

Pinko UK have confirmed to us that Mariah will be attending their special event next week at their only UK stand alone store in London.

 

The store is located at 161 Brompton Road, LONDON, SW3.

 

AND

 

Kate Moss, Madonna and even Mariah Carey are expected to line designers’ front rows during London Fashion Week and no doubt Marc Jacobs’ catwalk show and store launch on Mayfair’s Mount Street will pull in even more A-listers. The fashion press wait with baited breath to pounce on the next big thing from Central Saint Martins when the graduate show takes place on Friday. Look out for stunning collections from man-of-the-moment Giles Deacon, and last year’s Fashion Fringe winner Gavin Douglas. Henry Holland also showcases his House of Holland collaboration with Kickers, Kick-HoH, which will be on the catwalk at Fashion East - look out for his silver and black Kick-Hi boots adorning the feet of Peter Jensen’s models, too. Off the catwalk, Oxford Circus looks to be packed - crowds will be lining up outside Topshop ready to snap up the debut collection by New Generation winners Marios Schwab and Christopher Kane, and on Valentine’s night, Liberty will be equally packed for an enormous party to launch its Liberty of London Boutique.

 

 

So this is why she is in the UK this month, nothing to do with the Brits :P

Mariah? A fashion designer? I wouldn't have thought the two would get on :lol:! Nice to see Mariah doing some more promo work though, I look forward to seeing pictures! Thanks for this Kieran :D

Yeah I heard this, excellent news, this is going to be why she's in the UK too I assume.

"She missed out on a pair of Grammys but songbird Mariah Carey still has something to celebrate. The curvy 36 year old has signed a multi-million pound deal to be the face of glam Italian brand Pinko. Dozens of designers had battled it out to convince the immaculate diva to work with them but the singer eventually chose Pinko.

"Mariah is so excited" gushes an insider. "She's such a girly girl and loves Pinko clothes. She can't wait to get started with the fashion shoots. It's something she has always wanted to do." It's believed that Mariah's deal will rival the estimated £7 million Madonna recieved when she signed for Versace.

Mariah, the best-selling female artist of all-time jets into London this week for Pinko's glitzy launch party. And we'll be there to celebrate with her as her Fantasy comes true. Can't wait!"

 

Source: 3am, Daily Mirror

 

Typical tabloid, having to mention Madonna for no reason :rolleyes:

Thanks for the additional article Orlando. Topics merged. My first merger. *awards self with technical brownie point*

 

I too look forward to seeing pictures, could be a new banner idea... :thinking:

I agree about the banner John we need new ones. ;)

 

Well no doubt she'll make a couple of quid off it. ^_^

She will, I can't wait to see the new press stuff she does and new pics :wub:

Exactly, she's going to be doing some shoots for them I think I read, along with Tyra Banks and some other big names. :o

My friends friend seen her today -_-. He text her in school cause he's in London and I was like :o the lucky bast*rd!

Has anyone seen the pictures yet? She looks AMAZING! :D

Oh and covering up more as well. :o

She did look good, I liked her coat, boots could have been nicer but it's a great start :o

Well all of this "catwalk fashion" stuff is never to everyone's taste. :P

Agreed! I see some people and they are getting praised for wearing a certain clothing item like in magazines I'm like that's not nice :|

Exactly, I know what you mean, when they're praised I think "dear God it looks AWFUL!". :lol:

Yes, like those shapeless dresses that look like sacks :(

Yes. :( My friend has some of those and she thinks she's like some megastar when she wears them. :rolleyes:

:lol:! Not a fan of them either then?

Certainly not. They look alright on celebs, but normal people trying to wear them just CRIES desperation if you ask me. -_-

:rofl: I don't think I've ever seen anyone around here wearing one!