tomm11

Latest update: JB at 0.3168 combined. Nowhere near enough by my calcs - only slightly up on yesterday when the NHS got their mega boost.

Thursday streaming doesn't count towards the Friday chart guys. It's 'upweighted' from the previous six days averages.

More than that unfortunately - NHS were closing on him when they were posting those iTunes proportions earlier in the week.

Bieber back up to 0.2840. Any ideas what he'd need to inch back ahead? Am guessing 0.8 or more given yesterday.

I think spotify has been claiming 450-500k streams (which translates to 4,500-5,000 equivalent sales) for Justin daily. Don't have a link for that unfortunately, can't remember where I saw it.

I think your sums are wrong somewhere along the line, gooddelta. They closed the gap by 6,400 yesterday alone, and the differential will be far bigger today given the download data. You seem to be overestimating Justin's streaming by a couple of k for starters. - I had it as around 5k. I think the choir outsold Justin 2:1 yesterday rather than 16:13.

Here's a secret for you. The bookies all copy their odds off Betfair. All of them, all the time.

Hope you're right Joseph, but the figures aren't promising for him. Closed up by 6,400 yesterday, leaving them around 8,000 behind with two days' sales left. If they maintain their current momentum they should pass him tomorrow afternoon and win by 4-5000.

Any hope at all for Justin now? A few on here were still confident yesterday afternoon.

That last Kworb update suggests the NHS dirge is going viral :( If they end today at say 0.4 (combined), what proportion will they need to keep Bieber down to in order to to make up for the first four days?

You're better off backing the NHS track with a bookie (11/4 is available at the moment) than cashing out. At least do the sums before you hit the cash-out button because they're generally not great value.

I've worked for a bookie in the past. They don't care whether they win or lose on these markets - if they lose they just use it as PR (plus their customers are kept happy). This market accounts for about a millionth (literally) of their stakes across the year so they're really not bothered - if anything they'll be happy to pay out and get the publicity and watch punters reinvest the winnings in football and racing. On top of that, their books are often in good shape because people back no-hopers like Cliff Richard, Adele and Stormzy, not to mention the early fav Louisa. None of them will be worried about their books.

Excellent - Get #streamloveyourself trending on Twitter, Grinch! Everyone knows a Belieber or two, let's hit it hard!

On loop here too! Wouldn't mind if the NHS track was any good but it's a real dirge. Hopefully interest in the campaign has plateaued given the big push this morning. Difficult to believe it will continue to snowball - surely there's a limit to the kind of person who will to download a song they'll never actually listen to in order to show solidarity with the NHS.

Kworb latest: no movement from last update - 1.2 v 0.75.