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A song about sex with African American men? Weird for them :unsure:
Leigh-Anne's mom confirmed that it's the first single on Twitter! So excited!
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Leigh-Anne's mom confirmed that it's the first single on Twitter! So excited!
Haha! That's OK, I've deleted them for you! Mistakes happen :P

 

Thanks for the info! Really excited to hear this. I am presuming we will be getting a BGT performance again for this so hopefully it can smash!

I'm heavily intrigued by the title, definitely a stand out name for a single in comparison to their previous.
Predicting this to sound very "Dark Horse"-ish.

 

Really? I can't see them going back to that pop-ish. I can see them continuing down the R&B route that 'Salute' started but with even more interesting and unusual production.

 

I am hoping for experimental Little Mix anyway.

I hope they continue the DC-esque music. So far that's been their best, and I might be able to get behind them for good if they follow that path.
Apparently the video is going to be based on 'The Craft'. I'm so incredibly hyped for this.
Apparently the video is going to be based on 'The Craft'. I'm so incredibly hyped for this.

 

They better make it good if it's based on something. I find with most of their videos so far it's just them dancing in a warehouse, they could EASILY shake it up a bit and make it different.

They better make it good if it's based on something. I find with most of their videos so far it's just them dancing in a warehouse, they could EASILY shake it up a bit and make it different.

Yeah I agree. I do love the 'Salute' video, but the song would've been better served by an outdoor video with some semblance of an actual storyline.

 

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IT'S HAPPENING!!! :w00t: :wub:

 

I'm assuming they'll be portraying geeks at the start of the video? Because that's the only way I'll excuse Perrie's horrendous outfit. I'm kind of failing to see how this fits into the whole 'The Craft' motif...

Yeah I agree. I do love the 'Salute' video, but the song would've been better served by an outdoor video with some semblance of an actual storyline.

 

Precisely that, none of them have storylines!

 

Although, take a listen :o

 

Black Magic Preview

Precisely that, none of them have storylines!

 

Although, take a listen :o

 

Black Magic Preview

Not at all what I expected - so pop! But it sounds like it could be a total earworm, which is what they need if they're going to get radio on board with their new era.

Not at all what I expected - so pop! But it sounds like it could be a total earworm, which is what they need if they're going to get radio on board with their new era.

 

I missed it, the link isn't working anymore! :cry:

So much for them doing something unexpected or very different. :nocheer: It seems like they have taken a step back and went back to the sound of DNA. In a way, I understand they want to play it safe since it's a first single, but they seem like the kind of group that can actually take a risk now. They have had two successful eras, it seemed like the appropriate moment. Now I'm afraid the album won't sound cohesive between their "different" material and this pop mess.

 

Shame. :(

 

I was excited about them doing something similar to 'The Craft' (:cheer: ), but I think the track feels way too upbeat and cute for that of ambiance in a video. I guess it will still follow a similar pattern in which four awkward high school girls get together, practice magic and I suppose they'll be popular by the end of the video? It's not exactly what I had in mind at first...

 

Shame, again.

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