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I adore this instrumental so much. Easily their best. So many little details especially in the latter half.

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“Touch” meanwhile rises two places to #49. It received 469 spins during the official tracking period (+80). [via Headline Planet]

 

Oh she's coming back!

Touch reaches 100 million views on youtube! Their fastest video to do it. 44 days, against Shout Out's 52. Work From Home took 33 days in comparison
+80 seems good? Fingers crossed they carry on making big gains.

That's for a full week which means it's averaging around a +10 daily.

Great to hear Touch is now VEVO certified. That's what, nine now?
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Oh. That's not as good.

It's really not doing anything on US iTunes... should we be really worried?

 

 

If you were expecting American success then yes. The fatal mistake was changing to Touch too late, but I just don't think US radio are ever going to be there for them.

If you were expecting American success then yes. The fatal mistake was changing to Touch too late, but I just don't think US radio are ever going to be there for them.

The song is just out their.It's only gaining 5 to 10 spins a day. There's no buzz in the Usa for them.They need to do something to give the song a push. They performed in my area last Friday on the Ariana Grande tour but my local pop stations don't even play Touch.

It's infuriating, but, I really believe they messed up by not doing simultaneous release strategies! SOTME was getting so much buzz at time of premiere, that had it been sent to radio immediately, they probably woulda played it and get a hit out of it. Then they coulda promoted and concentrated on 'Touch' for the 3 months that they're out there for, instead of switching releases about 2 weeks in... it's so annoying! :(

Oh wow 4 days early...

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Edited by Karl.

I dunno why they brought it forward but I'm not complaining

It's going for rhythmic adds not mainstream adds.

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US flops. It's embarrassing and insulting to the girls to put them out there but not splash the cash for proper radio deals/good promo/playlist spots on the main Spotify playlists. They should have been doing stuff like Fallon and Kimmel, not kids awards and visiting Disney radio 12 times. Mess.

They've wanted this for so long and after a few failed attempts, you'd expect their team to really sit down and plan things properly.

 

I really wish they would be given the opportunity to perform on SNL. One Direction have been on 3 times. Adele's 2008 performance helped her US sales. Jessie J wasn't even very well known when she performed on the show.

 

Or even planning another performance on Ellen.. and an interview..

The problem is their on tour in certain cities but the radio stations in those cities arent playing Touch. Last week they played in Boston near where I live.My 2 local stations DJ's had the nerve to get their pictures taken with Little Mix but they haven't added Touch.That's part of the problem.

Edited by Leonagwen

It really does feel like their team is doing the bare minimum. A bit of an insult for radio stations to get pics with them and not play their music
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