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Since it's very topical, I decided to check back for 2007-2009 (obviously it didn't apply before that, since downloads weren't universally eligible).

 

This is the % increase in the post-Xmas week for each region of the chart

 

Pos 2007 2008 2009

1 to 5 -20% -19% -3%

6 to 10 5% 40% 38%

11 to 20 19% 46% 49%

21-40 20% 53% 41%

41-75 38% 55% 53%

76-200 - - 58%

 

As you can see, songs in the T5 gain little or no benefit - but the effect tends to increase the further down the chart you go.

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Just to be clear, what is an iTunes gift card?

 

I've never been lucky enough to recieve one :(

Just to be clear, what is an iTunes gift card?

 

I've never been lucky enough to recieve one :(

 

Basically a gift card of money, that can be spent on the iTunes store. Like credit for a pay-as-you-go phone.

Basically a gift card of money, that can be spent on the iTunes store. Like credit for a pay-as-you-go phone.

 

Oh them! :teresa:

 

So why does it benefit certain songs, and not others?

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Just to be clear, what is an iTunes gift card?

 

I've never been lucky enough to recieve one :(

 

I just assumed it was an ordinary iTunes voucher, but given as an Xmas gift.

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Oh them! :teresa:

 

So why does it benefit certain songs, and not others?

 

Presumably because songs that are already high in the charts are already at or near their peak sales, so won't benefit as much as ones that have been out of the public eye for a while.

Edited by vidcapper

its the effect on the chart from people who buy songs with itunes gift cards that they recieve and ALSO people who get new ipods for xmas.it tends to mean people buy the biggest singles from 2010.i think the following songs will increase in sales - eminem&rihanna, katy perry&snoop dogg, tinie tempah - pass out, bob&hayley williams and usher - omg!!

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