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28. Years & Years Feat Tove Lo - Desire (Hopefully this will go top 15 on iTunes following The Voice)

29. Meghan Trainor - NO

40. Shawn Mendes Feat Camilla Cabello - I Know What You Did Last Summer (Hopefully Shawn performs this on The Voice final and not Stitches)

48. Jay Sean Feat Sean Paul - Make My Love Go

62. Iggy Azalea - Team

 

Years and Years are on Alan Carr tonight as well!

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What I mean is from next week that's when British Summertime begins when the clocks go forward, so there will be a lot of spring type weather from next week and I think Cake By The Ocean is the type of song that would benefit from warmer weather.

 

Lol it could as easily snow next week as he summery!

 

It's just a clock change so the days will be brighter at night - as the weeks go on the temp should increase bit by bit but it's mainly cos the sun is getting higher in the sky!

Ah the return of the UK Charts weather thread!

 

To be fair, I find it the most exciting time of year musically - seeing which songs will be big over the Summer months!

I still think it's done better off released this way, didn't do his first 2 hits any harm. This can never be proven correct or otherwise now though...
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I just think he was basically guaranteed support at this stage after the first two smash hit singles, so OA/OS wouldn't have harmed him. Say You Do sounds like such an obvious hit and I think it would've gone top 10 OA/OS still. Holding a song back helps a song peak a bit higher but doesn't tend to help overall sales, especially not these days.
There's always a risk though & I guess the label just wanted a definitive hit. Sweet Lovin' was held back & that hung around for an admirable time. We can also use take Blonde as an example of where it backfired, I Loved You & All Cried Out I believe were both held back (?) and managed top 10, Feel Good however missed the top 75 completely...
I will be SO HAPPY if "Work From Home" manages to go #1!
There's always a risk though & I guess the label just wanted a definitive hit. Sweet Lovin' was held back & that hung around for an admirable time. We can also use take Blonde as an example of where it backfired, I Loved You & All Cried Out I believe were both held back (?) and managed top 10, Feel Good however missed the top 75 completely...

 

A lot of it is whether the song is any good and resonates with the public, for the flops above maybe they were destined never to be hits and a held back release would have simply meant they got a top 40 hit but fallen quickly, although it's also to do with AirPlay with a combination of radio 1/Capital plays important!

We can also use take Blonde as an example of where it backfired, I Loved You & All Cried Out I believe were both held back (?) and managed top 10, Feel Good however missed the top 75 completely...

 

Though the same act is set for a top 15 debut with an OA/OS release this week (of course much of this is down to Craig David - maybe he'll get that long awaited BRIT next year? *.*)

 

Obviously the lack of Radio 1 playlisting killed off Feel Good's chances completely but there's no guarantee they'd have played it if it was held back, and without their support I reckon it would have been lucky to go top 40 even with that strategy. When a song has no support it's just delaying the inevitable flop and I'm sure R1 would have playlisted it if they really wanted to, a la a hundred other recent OA/OS releases.

Though the same act is set for a top 15 debut with an OA/OS release this week (of course much of this is down to Craig David - maybe he'll get that long awaited BRIT next year? *.*)

 

Obviously the lack of Radio 1 playlisting killed off Feel Good's chances completely but there's no guarantee they'd have played it if it was held back, and without their support I reckon it would have been lucky to go top 40 even with that strategy. When a song has no support it's just delaying the inevitable flop and I'm sure R1 would have playlisted it if they really wanted to, a la a hundred other recent OA/OS releases.

 

My thinking is they saw it initially not do great and then decided not to give it a chance or any further support. I am fairly certain with a normal release at that time they'd have given it pre-release support as both acts has pretty substantial hits with their previous two singles. There were a lot of casualties, but that period of time during the transition between predominant release strategies was awkward. :(

Yeah I think Feel Good was ruined just because it was released at completely the wrong time in that cross-over period that was really at its peak around August time, see also the John Newman follow-up (not that that would've been a big hit anyhow, but I'm sure it wouldn't have been as massively swallowed up as it was).
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