In the UK, Kylie mainly has worked with 4 major record labels.

The 4 labels all seen Kylie work in different directions and all handling the various campaigns differently.

Which label do you feel was the best for Kylie?

Please vote and discuss and the pro's and con's of each of the labels.

Such a great question and all have their own advantages -

 

PWL - For giving her the right songs and the right time and setting her up for long term success

Deconstruction - For giving her total freedom and allowing her to deliver her best work

Parlophone - For delivering the peak of Kylie’s career

BMG - For getting the marketing for Golden so right

 

All have failed her in some way with singles though - none seem capable of handling them consistently, Deconstruction seemed to give up on the IP era before it even started.

 

In terms of the best despite all the faults along the way it would have to be Parlophone, favourite label would be Deconstruction however they seemed to have zero idea how to handle an act like Kylie and in fairness to them with Kylie fresh out of the PWL stable with a totally different sound I’m not sure other labels could have done much better. I’m loving BMG so far... we’ll see how the handle album 2!

PWL is pivotal as without I Should Be So Lucky i don't think Kylie would have had the music career she has established over the last 30 years.

I Should Be So Lucky was likely (and i think this was actually said) a one off single and had it under performed PWL would not have continued working with her and Kylie may have just stayed with acting.

 

Thankfully it all worked out.

 

De-Construction offered a very different Kylie, and made people see Kylie in a much more serious light which was hugely important for artist development.

In large KM94 was not an exciting time in her music for me. Impossible Princess on the other hand showed Kylie in a completely different light and it was the album Kylie craved to make for a very long time and once again it showed audiences Kylie had so much to offer.

 

Parlophone, Spinning Around, was also pivotal but not as pivotal as I Should Be So Lucky as prior to Spinning Around Kylie had delivered enough classics to be remembered. Spinning Around extended her classics and once again brought Kylie to the fore and showed in style she is never a woman to write off. Parlophone were excellent for numerous years but i feel they got things very wrong in the latter end by making some bad choices and totally getting the marketing wrong.

 

BMG, early days, but based on Golden they know how to market Kylie and have really worked hard to push Golden in the harsh music market. I would be slightly apprehensive about how they handle the release strategy of singles as both Golden and A Lifetime To Repair were handled atrociously which may possibly be a bad sign for the future.

 

With all of this said, i am unsure which i will vote for as all 4 have many pluses and equally many minuses.

 

I feel like Parlo have been more good for her than bad, they did make a few excruciating decisions but I feel like you get this with most artists somewhere down the line.

Edited September 8, 20186 yr by Tawdry Hepburn

All the labels brought something great but parlor hone really annoyed me since the x campaign as they judged quiet a few things badly which resulted in the albums and some singles not performing as good as they could have but they did brilliant work for the first few albums. I always have a soft spot for pwl kylie and it's pwl where it all started with huge success which paved the way for what was to come so I voted pwl.

The first Kylie album was a massive success and Kylie was just everywhere at that time.

I know it can be argued her Neighbours popularity played a huge roll in this but PWL i feel matched the music to build on her popularity.

The sound just clicked with young kids and teenagers at that time and opened up Kylie's music career with a great big loud bang and everyone knew who Kylie was.

I think the choice is pretty obvious...

I voted for Parlophone because they believed in Kylie at a time when very few others did. They proceeded to deliver a string of fabulous albums. Without them, I don't think many of us would still be talking about her today.

 

But I am keen to see what happens with BMG. So far, so promising... for an artist in Kylie's stage of career, that is.

 

I'm very much enjoying the Golden era. And Kylie seems genuinely, very happy these days. That counts for a lot in my eyes.

Parlophone really did take a gamble with Kylie and the team there at that time obviously believed in her as they completely rejuvenated her career when most had completely wrote her off.

At the moment, Parlophone but she was with them the longest but often the output was quite mixed.

The output in the later years was definitely mixed with parlophone as it looked like they didn't know how to adapt to the changes in the music industry.

Parlophone certainly did not know how to adapt as they seemed to be completly bewildered as to how to market singles, especially after the lead release.

Some marketing decisions and release processes were painful to say the least.

With that said, the recent handling of Golden and A Lifetime To Repair is slightly worrying from the BMG side of things and makes me worry how they will handle future releases.

With that said, the recent handling of Golden and A Lifetime To Repair is slightly worrying from the BMG side of things and makes me worry how they will handle future releases.

 

I really think sadly we will see less and less ‘proper’ single releases from Kylie and instead will just get buzz/radio singles to sell the album - they clearly know now they are not going to get chart success so will concentrate on radio play and TV promo to push the album. The fact that we’ve had no physicals since Dancing and random single releases mid week etc., shows they are not bothered how the singles perform :nocheer:

I would understand this approach to a point.

However, a lead single, if pushed could still gain Kylie a Top 75 entry.

They have to be able to see the fans are eager for a physical format.

A phyisical would help greatly on impact week especially if backed up by promo but the down side is the phyisical only helps for 1 week.

It does help short term, however, by a song making the Top 40 for example in itself provides exposure and exposure that may not have existed otherwise.

A physical can help achieve a Top 40 place which potentially leads to more awareness.

I do agree it helps and all fir phyisical as I love them and would happily continue buying them.