This will be serviced to Italian radio next week as you could check it here.

Iconic song title for the last song from an era. She needs to change up her sound on the next album.

Is anything happening with it outside of being serviced to Italian radio?

A year too late tbh. This should’ve been single #4 last July!

On 5/26/2025 at 12:42 AM, Jessie Where said:

Is anything happening with it outside of being serviced to Italian radio?

It's being sent to the glue factory everywhere else

The glue must be out of date.

Looks like it wasn't a random thing that "End of an Era" was picked as a radio single in Italy because, contrary to the early reports that the music video that Dua shot in Budapest in June of last year was for "Falling Forever", this was the track that had its music video shelved for unknown reasons.

In case you don't know, Ben is the one of the people who is behind Dua Lipa Hungary in Twitter/X.