As for "ok.com", that probably helped get 'Elephant' to #3 :D

 

All publicity is good publicity. :lol:

I don't think her personality has that much to do with it. Maybe the fact that people know she has a personality and yet her latest tracks have been so faceless.

The people who are saying her cringe worthy appearance as a judge had no effect are wrong. Ok her biggest fans still loved her but the neutrals like me were turned off... She didn't have the status for it and she came across as annoying. The songs played a bigger part cos they're crap but that never stopped her before, maybe the biggest factor was the change in record label.

The very fact that we seem to be remembering/defining Alexandra Burke by a crass, off-the-cuff remark made as a guest judge on a TV talent show epitomises where everything has gone wrong for her. The music, styling, package is just lacklustre and falls behind a poxy phrasing. RCA evidently had no real plan for this album release and decided to spend pittance on it. If you invest minimally your return isn't going to be much different, especially if it's relatively dour dance music you choose to put out.

 

If Alexandra had recorded the right kind of songs her (relative) profile would have kept her afloat at worst and given her a number one at best. Instead we have an album best suited to odd-spot plays at G-A-Y Late on a Monday evening...

If Alexandra had recorded the right kind of songs her (relative) profile would have kept her afloat at worst and given her a number one at best. Instead we have an album best suited to odd-spot plays at G-A-Y Late on a Monday evening...

 

I love how this pretty much sums up this entire era.

 

(She was quite good at Heaven on Saturday night btw)

Absolutely. 5-letter suicide Alex wot u doin x

 

I was loving the whole cheap dance diva thing for the first two singles (they're both good singles as it is) but I seriously couldn't make it past any other song on the album. Soooo filler it's unbelievable. But the fact all I can do is describe this era as "cheap" SPEAKS VOLUMEZ x

The problem is she has no big name collaborations like Overcome. Where's Ne-Yo, Pitbull, Flo Rida, Bruno Mars status stars gone?

Coming up to the one year anniversary of Alexandra's ok.com-fuelled career death.

 

NEVER FORGET.

I disagree.Her being shit ruined her career.

The problem is she has no big name collaborations like Overcome. Where's Ne-Yo, Pitbull, Flo Rida, Bruno Mars status stars gone?

but 'heartbreak on hold' had world-renowned superstar DJ SMASH.

Let's just say, it didn't do any wonders for her career. :D RIP Burkey.

I disagree.Her being shit ruined her career.

 

I agree with you Toby! :o

 

It was not the words 'okay.com' that killed Alexandra's career. It was the words 'Heartbreak On Hold'.

I agree with you Toby! :o

 

It was not the words 'okay.com' that killed Alexandra's career. It was the words 'Heartbreak On Hold'.

 

B

 

I

 

N

 

G

 

O

Tbf to her, Elephant was quite the tune that Let It Go wanted to be...

I was gonna say, the shitaous "Let It Go" ruined that era.

Elephant was incredible and I will not hear a word against it.

 

And yes, I agree that "ok.com" killed her career.

Elephant removed everything good about Alex. She has an amazing voice but she was so autotuned it sounded like the latest soulless club track written for the Saturdays.

but 'heartbreak on hold' had world-renowned superstar DJ SMASH.

I think the problem was that she was overshadowed by the names she worked with. When she released Elephant I heard so many people saying "did you hear the new Erick Morillo song?".

Let It Go was divine :coffee: