I LOVE THIS. It's so cute! I don't think it's actually a regression as such, it feels very 80s which I wouldn't say the first album sounded like, it's just a different variation of pop. It's kinda going along a Carly Rae Jepsen kinda line and I'm really loving it, undeniably so catchy. I can see the Disco Love comparison actually, but I do prefer it to that.

OH THANK GOD

 

I can finally hop back on board the Little Mix train after being resolutely nonplussed by basically the entirety of 'Salute'. HUGE chorus, overwhelming sense of joy and just generally a super catchy, fun pop song.

Not as good as 'Move' but I prefer it to the rest of the singles from the previous era. So catchy and only going to be a bigger jam on repeated listens.

This is awesome, so much more instant than 'Move'. The intro is incredible.

 

I am so unbelievably hyped for the video now. :wub:

The video on Page 4 isn't working. Where can I hear this? HELP.

The video on Page 4 isn't working. Where can I hear this? HELP.

It should still be available on this link!

http://www.josepvinaixa.com/blog/little-mix-black-magic/

It should still be available on this link!

http://www.josepvinaixa.com/blog/little-mix-black-magic/

You are a star.

 

Amazing song, as expected. They keep pulling it out of the bag. I, like others, expected a progression of the sound on Salute (which was PERFECT for them, imo) but this is hardly a massive change in direction.

Edited May 20, 201510 yr by Slick

This is really good and not as cheesy as some of you are making out. Still packs some punch especially in the verses and the chorus is SO catchy.

 

I can't really take the single cover seriously though. Jesy looks GONE with that smile & hairline so far back :S

I can finally hop back on board the Little Mix train after being resolutely nonplussed by basically the entirety of 'Salute'. HUGE chorus, overwhelming sense of joy and just generally a super catchy, fun pop song.

Basically all of this.

 

Took me a very long time to properly appreciate (just some of) 'Salute', but I'm instantly loving this and hopefully the rest of the album is as great as this! :wub:

This is amazing! Completely sold on first listen. Yeah I'd love another Move but this is still amazing and very instant. I hope it can be a big hit for them.

I think this is a really good progression actually. People see it as a regression but I think that, whilst it's poppy like their debut album it maintains a bit of a funky feel like Move for example. It's a good mix and I hope it's indicative of the whole album <3

Does this remind anyone else of 'Want You To Want Me' by Jason Derulo?

 

It is a good pop song but so far from what I want from them. If this had been the lead for the second album I would have been all over it but I feel like their second album showed the massive potential they had in the R&B route and therefore I can't help but find this massively disappointing. I am sure I will really enjoy it in a very much flash in the pan hit way, but can't see it helping them gain a lasting career or any band identity.

I really like this! :wub: Love the 80s vibe.

 

I wouldn't say it's a regression, but maybe a diversion... we'll have to wait and see re: their third album sound and find out if they've stepped away from the r'n'b present on Salute, or not.

They've already said a lot of the album is 80s influenced so I can see plenty in this vein, but I really wouldn't complain. Sure, the route they were going was great and more credible for from my perspective, if they're going to produce stuff like this then I'm perfectly happy for them not to be "credible" but it's just great, fun pop done very well.

They've already said a lot of the album is 80s influenced so I can see plenty in this vein, but I really wouldn't complain. Sure, the route they were going was great and more credible for from my perspective, if they're going to produce stuff like this then I'm perfectly happy for them not to be "credible" but it's just great, fun pop done very well.

Exactly. They're hardly ever going to be considered credible anyway, with their manufactured X-Factor roots. And while 'Salute' was great progression from 'DNA' musically, it was a step back commercially, so I'm all game for them switching back to a more pop-orientated sound, especially if it helps them gain a bit more success internationally.

Edited May 20, 201510 yr by Defaze

It's very poppy for them, I'm getting 'Disco Love' vibes from this!

 

I thought of Disco Love immediately, too.

 

Glad most of you are on board with this. I liked that they went with an RandB vibe but it never took them to 10/10 from me. This is the kind of perfection I expected when I voted for them 200 times on X Factor.

 

I don't think it's a regression, these kinds of simple, well produced, pop songs seem to be doing well lately - Heartbeat Song, I Really Like You etc... Even if it is cheesy, that doesn't really bother me, as long as it's good...

It's not that it's a regression for me, it's just that it literally lacks identity. It could be sang from any random flopstar to someone like Rita Ora which is it a bit strange considering this is from a third album and they had been going on a natural progression up to this point.

It's better than I thought it'd be but glad they've combined the sound of DNA/Salute together almost!

I absolutely love this! :wub: It's a great catchy pop song, it just feels so effortless. The vocals are fantastic of course. This is going to be MASSIVE!

 

I was intrigued by their big come back, especially after Simon tweeted that its the best single yet. I'm not a fan, but can appreciate them after being a massive Spice Girls, GA and Sats fan.

 

Have to say this is not that strong, its very poppy and happy but its not very... Little Mix? If The Sats released this, it wouldn't be out of place, but I thought LM was edgy? This is like a mix of Disco Love and a Katy Perry song. Not very original. Saying that, maybe this will bode well for them and reach more? Who knows! Its a no from me, but as long as the fans enjoy it, thats all that matters :)