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It’s not a very good song so only likely to appeal to her hardcore fan base.

I think this is kind of opposite - not really her fans' cup of tea but could work for general public.

That's how I feel about it too, it's definitely not something that's going to be appealing to her hardcore fans... and it may prove that it does not appeal to anyone else either but I could potentially see it being better received than much of her more recent material.
I mean it’s done the best of any of her recent releases so I’d say it does appeal to the general public at least a little, not expecting it to have longevity or anything without proper promotion
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I think that this getting to #1 on iTunes UK, whether that means anything towards the chart or not and whether it was at a quiet time of not, is the win here. I don't think I expected it to manage to do that. It may ne dropping now, but it stuck around longer than a lot of what Madonna has released recently.

 

Now, if it picks up on streaming - which is unlikely - or whether it has any chance of charting is just a bonus.

From UKMIX, Spotify progress for ‘Back That Up to the Beat’:

 

DEMO VERSION

 

Fri, 30/12/22: 139,502 *incl. the first 3,111 streams from AU/NZ*

Sat, 31/12/22: 264,082 (+124,580) -10,69%

Sun, 01/01/23: 357,777 (+93,695) -24,79%

Mon, 02/01/23: 482,498 (+124,721) +33,11%

Tue, 03/01/23: 609,333 (+126,835) +1,69%

 

SPED UP VERSION

 

Fri, 30/12/22: 95,571 *incl. the first 2,405 streams from AU/NZ*

Sat, 31/12/22: 171,344 (+75,773) -20,71%

Sun, 01/01/23: 230,974 (+59,630) -21,30%

Mon, 02/01/23: 305,586 (+74,612) +25,12%

Tue, 03/01/23: 381,718 (+76,132) +2,03%

Currently #5 on the ‘big on the internet’ playlist which has nearly 3m followers.

Big increase today!

 

DEMO VERSION

 

Fri, 30/12/22: 139,502 *incl. the first 3,111 streams from AU/NZ*

Sat, 31/12/22: 264,082 (+124,580) -10,69%

Sun, 01/01/23: 357,777 (+93,695) -24,79%

Mon, 02/01/23: 482,498 (+124,721) +33,11%

Tue, 03/01/23: 609,333 (+126,835) +1,69%

Wed, 04/01/23: 774,070 (+164,737) +29,88% *NEW PEAK*

 

SPED UP VERSION

 

Fri, 30/12/22: 95,571 *incl. the first 2,405 streams from AU/NZ*

Sat, 31/12/22: 171,344 (+75,773) -20,71%

Sun, 01/01/23: 230,974 (+59,630) -21,30%

Mon, 02/01/23: 305,586 (+74,612) +25,12%

Tue, 03/01/23: 381,718 (+76,132) +2,03%

Wed, 04/01/23: 464,796 (+83,078) +9,12%

It's truly amazing and fantastic song. I love it a lot.
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I like the sped up one. It could do with being a bit shorter though!

 

I always expect it to be ending at one point near the end and then it starts back up for about 30 seconds.

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