With Olivia Dean having become such a huge star over the last year, I'm wondering what has made her become this unstoppable force in the charts?

Don't get me wrong, she's a good singer & has some good songs but in my opinion, she doesn't warrant the amount of exposure she seems to be getting in the charts.

Man I need did deserve to spend a few more weeks at number 1 but it's not particularly ground breaking to hang about the top end of the Spotify charts for almosta year & for Rein Me In, it definitely doesn't deserve to be the record breaking song it's become because as nice as the song is, it's not worthy of 20+ weeks at number 1.

because the music is good and it doesnt pander to a specific field making lots of demographics get behind her.

She's doing something unique I think, her music has that feel-good appeal to all ages.

I am wondering if it'll last for her or if she'll become this generation's Emeli Sande.

It's because her music isn't for a specific demographic, like the majority of artists.

53 minutes ago, Jay79x said:

it doesnt pander to a specific field making lots of demographics get behind her.

Basically this, the secret to chart success/longevity now is to cover as many bases as you can.

Dont blame any olivia.. its the way charts are built today. Thats whats happening the last 12 years.. album chart is now 10x times more interesting

57 minutes ago, Charis said:

Dont blame any olivia.. its the way charts are built today. Thats whats happening the last 12 years.. album chart is now 10x times more interesting

Tbh, neither the singles or albums chart have been particularly exciting since the end of 2010/start of the 2020's. I know we had some long running hits in the 2nd half of 2010's & some long running albums but the charts continued to feel fresh. By since 2021, it's been getting progressively worse.

Being ‘worthy’ and being popular are not the same thing.

Rein Me In is a good track, it’s not amazing by any means but it’s popular and inoffensive.

It’s just her mass appeal! She makes music that is fairly generic, and I don’t mean that in a bad way at all, that anyone of any age or demographic can get behind as it’s harmless and fairly simple so has wide appeal across all groups of people in society