Posted 22 hours ago22 hr The ACR rule was very simple - if your song has been in the chart for 10+ weeks and its declined in consumption for 3 weeks in a row, then it gets put on ACR. So why on earth have the OCC decided to factor in market consumption into the formula? Like I don't understand why they've made chart calculations so complicated.
22 hours ago22 hr Labels naturally want their songs to stay as high as possible so the OCC probably put that rule in place so they don't complain about a song going to ACR as a result of the overall market dropping alongside the song. It's stupid but from a business perspective if you had a number one song you'd want to do everything in your power to bend the rules enough so that your domination can continue!
22 hours ago22 hr This isn't something they've 'added', it's always how the rule has worked!(I understand it in concept but I do think that a rise by less than the market should count as a decline in the same way that a decline by less than the market counts as a rise, that would probably reduce the number of songs greatly overstaying their welcomes on SCR).
19 hours ago19 hr I think the ACR rules were designed to give the "benefit of the doubt" to the effect of market changes, so we get the double lock whereby a decrease by less than a market counts as an increase, but an increase by any amount (whether more or less than the market) also counts as an increase.The first of these makes sense if you consider that some weeks are going to have lower overall streams - in the case of the week just gone, the bank holiday was perhaps the main reason - and it wouldn't make sense to penalise everything for decreasing. The second is the more contentious one for me - especially in weeks like the one we're coming into which has five working days compared to four in the previous bank holiday week, so I would expect the market to be up and a lot of songs which had been in decline to increase slightly. I can see why they applied this part of the rule back in 2017, as they didn't want songs that were taking off in November / December to be disadvantaged by Christmas songs swelling the market ahead of them. However as there are now the January resets to take care of that, I don't think there's any reason to keep this part of the rule in place. I think an increase by less than the market should count as a decrease, or at least an increase that is less than a fair percentage (e.g. 2.5%) where this is also less than the market.Another thing to bear in mind is that the ACR rules were drawn up in an environment when sales were still significant and the #1 single would typically sell over 15k in downloads. Sales would generally rise to a peak and fall away more quickly, and were part of the ACR equation until 2019. Even at that point when the calculation switched to streams only, playlists such as Hot Hits had more sway on streaming habits than they do now, so there would be more of a finite period where songs were getting a tangible push before easing off. Whereas now, changes in the streams of a song from one week to the next are less likely to be affected by this kind of cooling-off effect than they are by changes in the weather. This time of year in particular, with the weather generally improving as well as the effects of the bank holidays, has been an issue for the ACR rules for several years now, with many prominent cases of songs continuing to dodge ACR until well into the summer. I think the rules are no longer fit for purpose and changes are overdue, perhaps more radical than the one I suggested above, although I do think that alone would significantly reduce the number of songs outstaying their welcome.
19 hours ago19 hr Something needs to be done because why are 2026 songs going on acr before old songs-the very thing acr was introduced in the first place to get rid of older songs is backfiring
9 hours ago9 hr They should also make it that you need a 50% increase to go back to SCR like it used to be, not 25%.
9 hours ago9 hr 27 minutes ago, Dobbo said:They should also make it that you need a 50% increase to go back to SCR like it used to be, not 25%.These songs are not the problem, it's the songs that decrease so little that the market fluctuation eliminates the decline. It creates a DCL-DCL-increase-DCL-increase-DCL-DCL-increase type of pattern where the true consumption doesn't really even matter any more.
9 hours ago9 hr 10 hours ago, Henessy Lake said:Something needs to be done because why are 2026 songs going on acr before old songs-the very thing acr was introduced in the first place to get rid of older songs is backfiringProbably more that the 2026 songs just arnt clicking with the General Public or they dont actually care Just look at all the songs that are actually charting nostalgia seems bigger than anything this yearHeck if it wasnt for the 3 track rule we would probably have at least 10 MJ tracks in the top 40
8 hours ago8 hr I actually don’t think I agree anymore that people aren’t connecting with current music as much as I think people are lazier than ever with seeking new music out. This is evidenced by how long it takes some songs to be a hit - Rein Me In doesn’t sound any different to how it did at the start of its run. They want it to come to them on TikTok or a movie because Spotify doesn’t really encourage new music. You create a playlist, you stick to putting that on every day and if you’re not actively searching for new stuff, then you continue to regurgitate that same material until a format like TikTok forces something else upon you.
8 hours ago8 hr 2 minutes ago, Jessie Where said:But it is not just a case of old music doing well, it's very current and actively promoted because of the movie - hence wouldn't put it in the same category of just random tracks getting viral resets such as Lush Life, The One That Got Away, Fleetwood Mac tracks etc. Edited 8 hours ago8 hr by Sour Candy
1 hour ago1 hr I think this rule should be for songs that have only charted for a certain period of time. Once those songs reach a certain amount of weeks, the rule shouldn't apply to them, giving newer songs a chance. Edited 1 hour ago1 hr by DanielCarey
23 minutes ago23 min ACR should be on a sliding scale rather than on/off. I don't care if it makes it more complicated to understand.
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