I actually think that is completely ridiculous (as per).

I just don't think people like her new music as much. I've seen a few posts on Facebook with people complaining about 'new' Katy and wondering what happened to the 'old' Katy.

 

This video for example got shared onto my timeline and has got +10,000 views: LINK

Edited June 11, 20179 yr by John-James

I think it's a consequence of many things:

 

(a) losing her trademark long black hair.

 

(b) becoming overly political (for a pop star)

 

© shift in sound

 

(d) making "insensitive" jokes

 

(e) public being sheep

 

(f) Taylor

 

I found CTTR by-numbers but have grown to like it. Bon Appetit gets too much hate and Swish Swish is probably my favourite song of 2017 so far. This era is already better than PRISM imo so it is sad to see it underperforming.

I just don't think the material Katy has put out this era is as strong as her prior eras. Even then, the singles are so far removed from each other, it is confusing for consumers in figuring out what you will get from the album. It is not a cohesive collection of tracks. I don't think Bon Appetit was the right choice for the second single, they should have gone with something closer in style to Chained To The Rhythm.

 

Katy is a big name still and I doubt this will be the career ending campaign many are calling out on here. It has definitely caused damage but nothing a solid follow up couldn't heal.

At the end of the day, if Katy had released another Roar it would have been a huge hit.

 

If after Chained To The Rhythm. she had a released another Dark Horse instead of Bon Appetit it would have been a huge hit.

 

The tracks she has released just have not been good enough.

 

 

'Bon Appétit' is going to go down in years to come as a key example of a career killing single.

 

Plus also there hasn't really been a classic HUGE Katy chorus this era which you can usually rely on her for. :(

Plus also there hasn't really been a classic HUGE Katy chorus this era which you can usually rely on her for. :(

 

Good point. I have to admit I do miss her stuff with Dr Luke. :( Teenage Dream was a perfect pop era.

I remember Katy fans overjoyed when Joanne, a pop-country album, reached no.3 on the Albums chart instead of no.1 despite PI having no real impact here, hmm. I can't say Witness is a good album (Hey Hey Hey and CTTR are the only salvageable tracks) but I still reckon she'll make the top 10, top 5 if she's lucky. With Lorde and Lana releasing the next charting week, I can't imagine her staying another week in the top 10. Hope London Grammar cling on to number 01, so glad they're back!!

Edited June 11, 20178 yr by DiamondHeart

I remember Katy fans overjoyed when Joanne, a pop-country album, reached no.3 on the Albums chart instead of no.1 despite PI having no real impact here, hmm. I can't say Witness is a good album (Hey Hey Hey and CTTR are the only salvageable tracks) but I still reckon she'll make the top 10, top 5 if she's lucky. With Lorde and Lana releasing the next charting week, I can't imagine her staying another week in the top 10. Hope London Grammar cling on to number 01, so glad they're back!!

Lana's album is out July 21st

I agree in general; she changed too much all at once. There may be a gem of truth to the short hair thing; it's unfortunate that the last reference to a pop star cutting her hair off is Miley Cyrus who flipped a switch from wholesome to extreme and has recently flipped that switch back in the other direction, now disowning her short hair era.

 

I liked Chained to the Rhythm a lot, Bon Appetit almost as much, Swish Swish not in the slightest. Her uncool SNL performances going viral as short video clips haven't helped her though. Ultimately yes, Bon Appetit was a poor choice for single #2, and not helped by its video straddling the line between cheeky and a bit gross. Also the fact the album on the whole sounds next to nothing like any of its singles, so even people who'd been enjoying 'new Katy' don't get to hear more of her on it.

I agree in general; she changed too much all at once. There may be a gem of truth to the short hair thing; it's unfortunate that the last reference to a pop star cutting her hair off is Miley Cyrus who flipped a switch from wholesome to extreme and has recently flipped that switch back in the other direction, now disowning her short hair era.

 

I liked Chained to the Rhythm a lot, Bon Appetit almost as much, Swish Swish not in the slightest. Her uncool SNL performances going viral as short video clips haven't helped her though. Ultimately yes, Bon Appetit was a poor choice for single #2, and not helped by its video straddling the line between cheeky and a bit gross. Also the fact the album on the whole sounds next to nothing like any of its singles, so even people who'd been enjoying 'new Katy' don't get to hear more of her on it.

But people won't know this until they've heard the album, no?

Katy could be top 5

Edited June 11, 20178 yr by Jonathon1992

In all fairness to Katy, she looks set to get her third US #1 album, and with great sales.

 

Katy Perry (Capitol) 200-225k SPS, 175-200k sales

Lady Antebellum (Capitol Nashville) 43-48k, 35-40k

SZA (TDE/RCA) 35-45k, 17-20k

 

In all fairness to Katy, she looks set to get her third US #1 album, and with great sales.

 

It's a replay of Gaga. Tepid sales in the UK, strong enough sales in the US to double the #2 album's sales.

But people won't know this until they've heard the album, no?

 

Spotify though, and e.g. Amazon, itunes previews. Physical album sales are at an all-time low. How many people have a wee listen on Spotify or the previews before deciding to buy something, instead of just buying out of blind loyalty; especially at a time when young people have less disposable income? I'd hazard a fair chunk, given that the tech is available to do so nowadays. Buying without knowing what you're getting could easily be framed as a stupid idea nowadays.

I liked Chained to the Rhythm a lot, Bon Appetit almost as much, Swish Swish not in the slightest. Her uncool SNL performances going viral as short video clips haven't helped her though. Ultimately yes, Bon Appetit was a poor choice for single #2, and not helped by its video straddling the line between cheeky and a bit gross. Also the fact the album on the whole sounds next to nothing like any of its singles, so even people who'd been enjoying 'new Katy' don't get to hear more of her on it.

 

Great comment, i Agree with most of what u said even though I liked Swish Swish and i was shocked it wasn't a hit...to sum things up, i think the main reason behind Katy's new era's relative failure is that she stopped catering to young and teen female audiences and started targeting gay adult males, which is harmful in the short run but very helpful in the long run, just like Madonna's Erotica album... Katy Perry's managment knows that her days as a teen idol are almost over since she's now approaching her mid 30s,, and instead are promoting her as a gay icon, and her appearance with drag queens on Swish Swish's SNL performance just confirms that.... Bon Appetit and Swish Swish were panned by her teen audiences, but the gays loved these two songs.... the only problem with her new album though is thAt it doesn't sound like the 3 singles at all, which is a shame, and instead is an autotuned ballads collections and fails to excite her new target audience....

3 pages already and no mids :mellow: :lol:

Personally I don't think she flopping apart from certain artists album sale have diminished significantly

Katy is doing fine this week in the US thanks to a tour bundle. Expect a big drop next week.

It seems like Rihanna Katy flopping is a big issue this week.